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Shenzhen Air International Hotel successfully implemented an aviation culture theme project, transforming the hotel into an "Aviation Museum Hotel." Through upgrading the visual experience, incorporating cultural and creative design concepts, and enhancing digital transformation, the hotel created a unique and immersive aviation and aerospace cultural atmosphere for guests. This innovative approach led to improved reputation, attracting internet celebrities for check-ins and live streams, and increased economic benefits with higher occupancy rates and room rates. Moving forward, the challenge lies in maintaining internet popularity, providing high-quality service, and continuously refreshing the aviation culture for long-term success.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Hotels -- Marketing Hospitality industry -- Marketing
- Resource Type:
- Others
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Video
As Alice wanders through the dreamscape of Looking-Glass Land in Lewis Carroll's "Through the Looking-Glass, and What Alice Found There," she happens across a book written in an unintelligible language. Inside, she discovers an epic poem filled with nonsense, fearsome creatures, and whimsical language. Dive into Carroll's legendary poem, "Jabberwocky" and see if you can make sense of the nonsense.
- Subjects:
- English literature
- Keywords:
- Nonsense verse Jabberwocky (Carroll Lewis)
- Resource Type:
- Video
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Others
The promotion of camping products with a focus on socializing and active sharing has proven successful in the camping market. The increasing popularity of camping can be attributed to the impact of the pandemic, upgraded consumer demands, media promotions, and policy support. By providing all-inclusive services, organizing engaging events, and facilitating photo sharing, camping sites have attracted customers and generated positive outcomes. Investments have been recovered, a new model site has been established, and financing has been secured for further expansion. However, the industry faces challenges in maintaining quality across camping sites and establishing industry standards. Continuous efforts are needed to improve the camping business and enhance its reputation.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Camping -- Equipment supplies Marketing Hospitality industry -- Marketing
- Resource Type:
- Others
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Video
A good way to start engaging in Scholarship of Teaching and Learning (SoTL) is to apply for project funding to conduct rigorous educational research on learning and teaching. Each triennium, the Teaching Development Grant (TDG) and Strategic Plan Fund call for proposals. Join this session to find out what these funds usually require from applicants, and hear some tips on the do's and don'ts of preparing proposals to fit those requirements.
Event Date: 20/4/2022
Facilitator(s): Dr Julia Chen (EDC), Darren Harbutt (EDC), Kenneth Tam (EDC)
- Subjects:
- Good Practices
- Keywords:
- Education -- Research grants Proposal writing for grants Proposal writing in research Research grants
- Resource Type:
- Video
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Others
Choosing color combinations for logos is an important job as color can affect emotions and behaviors. We’ve all felt uncertain at times when designing a brand and not being able to decide what to choose. This article helps you understand how to effectively use color for a logo.
- Subjects:
- Interactive and Digital Media and Design Elements
- Keywords:
- Color in design Signs symbols -- Design Icons (Computer graphics) Logos (Symbols) -- Design
- Resource Type:
- Others
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Video
An online lecture on the topic of "10 easy styling tips of all time". The Faculty of Applied Science and Textiles (FAST) and the Institute of Textiles & Clothing (ITC) organized the mini-lecture series for more than three years. The lectures aim to enrich students' knowledge in creative perspectives and arouse their interest in Sciences, Fashion and Textiles. In view of the unpredictable development of the COVID-19 pandemic, the upcoming mini-lecture Series will be switched from face-to-face mode to online mode.
- Subjects:
- Fashion
- Keywords:
- Clothing dress Fashion
- Resource Type:
- Video
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Video
An online lecture on the topic of "10 Things about Fashion Branding".The Faculty of Applied Science and Textiles (FAST) and the Institute of Textiles & Clothing (ITC) organized the mini-lecture series for more than three years. The lectures aim to enrich students' knowledge in creative perspectives and arouse their interest in Sciences, Fashion and Textiles. In view of the unpredictable development of the COVID-19 pandemic, the upcoming mini-lecture Series will be switched from face-to-face mode to online mode.
- Subjects:
- Fashion retailing and merchandising
- Keywords:
- Bring (Marketing) Br name products
- Resource Type:
- Video
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Video
You take vacation days, sick days and mental health days; now it's time to add a financial health day to that list! What to do on it? Behavioral psychologist Wendy De La Rosa shares 10 simple steps you can take to spend less, save more -- and stress less.
- Subjects:
- Finance
- Keywords:
- Finance Personal
- Resource Type:
- Video
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Video
When your job hinges on how well you talk to people, you learn a lot about how to have conversations -- and that most of us don't converse very well. Celeste Headlee has worked as a radio host for decades, and she knows the ingredients of a great conversation: Honesty, brevity, clarity and a healthy amount of listening. In this insightful talk, she shares 10 useful rules for having better conversations. "Go out, talk to people, listen to people," she says. "And, most importantly, be prepared to be amazed." The TED Talks channel features the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and more. You're welcome to link to or embed these videos, forward them to others and share these ideas with people you know.
- Course related:
- APSS1L01 Tomorrow Leader
- Keywords:
- Conversation Interpersonal communication
- Resource Type:
- Video
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Video
In this video, it is about the explanation of 12 cognitive biases and presenting them in a format that learners can easily understand to help them make better decision in your life. Cognitive biases are flaws in logical thinking that clear the path to bad decisions, so learning about these ideas can reduce errors in the thought process, leading to a more successful life. These biases are very closely related to logical fallacies, which may help learners win an argument or present information better.
- Keywords:
- Selectivity (Psychology) Cognition Fallacies (Logic)
- Resource Type:
- Video