In this video, a team of students are working together to create a business plan--a formal document that describes the business goals of a start-up company, and provides a strategic map to show how it will attain those goals. What kinds of information do they need to write a business plan? Which information sources will provide them with the critical evidence
For most of us, research starts with a search engine like Google. Is a search engine always the best tool for getting business information? Have you experienced the frustration of not being able to find what you need online?
In this video, the students on the team are about to face some challenges as they begin their information search.
Most successful people are able to perceive the world around them differently, looking creatively at organisations and systems. They uncover hidden patterns and possibilities that allow them to discover new insights and new ways of doing things. In this video, most of the teammates regard its completion as the end of a journey, there is one student who spots an opportunity to do more.