Search Constraints
Number of results to display per page
Results for:
Resource Type
Others
Remove constraint Resource Type: Others
Search Results
-
Others
This case study discusses how JW Marriott Hotel Shenzhen attracted more high-quality customers to purchase gym memberships through integrated marketing communication, resulting in a total revenue of approximately 120,000 RMB, accounting for 32% of the total income of the fitness center that year.
- Subjects:
- Hotel, Travel and Tourism and Marketing
- Keywords:
- Hospitality industry -- Marketing Hotels -- Marketing Physical fitness centers
- Resource Type:
- Others
-
Others
Jumeirah Nanjing Hotel has successfully implemented a creative marketing plan centered around its helipad, utilizing the 4I Theory. By leveraging the advantages of helicopters and the helipad, the hotel has generated unique and personalized experiences for high-end customers. The marketing strategy includes brand promotion, co-branding activities with local helicopter operators, and creative proposal marketing. These initiatives have resulted in innovative stories and partnerships, such as showcasing events in the air lounge and collaborating with local wedding planning companies. The hotel aims to continue staging more unique and innovative stories on its helipad, creating memorable marketing promotions in the future.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Hotels -- Marketing Hospitality industry -- Marketing
- Resource Type:
- Others
-
Others
Kaggle offers a no-setup, customizable, Jupyter Notebooks environment. Access GPUs at no cost to you and a huge repository of community published data & code. Inside Kaggle you’ll find all the code & data you need to do your data science work. Use over 50,000 public datasets and 400,000 public notebooks to conquer any analysis in no time.
- Subjects:
- Computing
- Keywords:
- Machine learning Artificial intelligence Big data
- Resource Type:
- Others
-
Others
Learners read a brief description of Kaizen and how it helps to eliminate waste in a process.
- Subjects:
- Management
- Keywords:
- Production management Industrial productivity
- Resource Type:
- Others
-
Others
Learners read how kanban is used in production control.
- Subjects:
- Management
- Keywords:
- Production management -- Quality control Process control
- Resource Type:
- Others
-
Others
In this animated object, users view how a kanban signals production to start.
- Subjects:
- Management
- Keywords:
- Production management -- Quality control Process control
- Resource Type:
- Others
-
Others
This case study analyzes how Hotel Maurice France succeeded in the competitive luxury hotel market by partnering with the high-end skincare brand Valmont to provide personalized services. At the same time, the case also highlights the trend of expansion strategies and strong alliances in the luxury hotel industry.
- Subjects:
- Hotel, Travel and Tourism and Marketing
- Keywords:
- Hospitality industry -- Marketing Hotels -- Marketing Strategic alliances (Business)
- Resource Type:
- Others
-
Others
The learner will become familiar with eight principles of collaborative leadership to build a team where members find satisfaction and reward in their job.
- Subjects:
- Management
- Keywords:
- Leadership Organizational learning
- Resource Type:
- Others
-
Others
Learners look through a telescope to see what a company chooses to focus on when making decisions about productivity, reducing waste, retraining, solving problems, and motivating employees.
- Subjects:
- Management
- Keywords:
- Organizational effectiveness Organizational change Production management Corporate culture
- Resource Type:
- Others
-
Others
The learner will understand the meaning of terms and acronyms commonly used in a lean production system.
- Subjects:
- Management
- Keywords:
- Production control Production management
- Resource Type:
- Others