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e-book
Chang Ha-Joon, Reader of Cambridge University once said, people tend to think that economics is difficult, and should be left for the experts; even economists share the same mood, it should better be left to us!
Nevertheless, everybody engage in economic activities everyday. Can’t we just understand economics with common sense? Suffocated by technical jargons, can economics really help us to better grasp economic reality? Or, are they merely chicaneries misleading the whole world……including top government officials who often suffer from Intellectual disability?!
It is time to awaken, and let us demystify economics together!
劍橋大學經濟學教授張夏準曾說：人們往往覺得經濟學高深莫測，若非專家不宜評頭品足；就連不少經濟學家也這樣想，經濟學還是留給我們這些專家好了！
問題在於：每個人每日都在參與經濟活動，難道就不能用常識來了解經濟？經濟學故弄玄虛的專業術語，真能幫助我們更加認識經濟現實？抑或那只是一套「語言偽術」，一直愚弄著全世界的所有人……包括那些欠缺思考能力的決策官員？
是時候共同掃盲，齊齊走出經濟學的迷障！
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e-book
"This book is based on the idea that there is a particular framework used by economists to interpret observed reality. This framework has been called the economic way of thinking, the economic approach, and the method of economics. This book is different from the many other books that attempt to teach microeconomics in three ways: It explicitly applies the recipe of the economic approach in every example
- Subjects:
- Economics
- Keywords:
- Microeconomics Microsoft Excel (Computer file)
- Resource Type:
- e-book
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e-book
"This textbook is an adaptation by Athabasca University of the original text written by D. Annand and H. Dauderis. It is intended for use in entry-level college and university courses in financial accounting. A corporate approach is utilized consistently throughout the book. The adapted textbook includes multiple ancillary student and instructor resources. Student aids include solutions to all end-of-chapter questions and problems, and randomly-generated spreadsheet problems that cover key concepts of each chapter. These provide unlimited practice and feedback for students. Instructor aids include an exam bank, lecture slides, and a comprehensive end-of-term case assignment. This requires students to prepare 18 different year-end adjusting entries and all four types of financial statements, and to calculate and analyze 16 different financial statement ratios. Unique versions can be created for any number of individual students or groups. Tailored solutions are provided for instructors"--BC Campus website.
- Subjects:
- Accounting
- Keywords:
- Accounting Textbooks
- Resource Type:
- e-book
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e-book
"This book is organized around the fifteen lessons of a Technical Project Management course, with an emphasis on the connections between the various stages and practices of technical project management. After all, in practice, a project manager must continually draw on a wide base of knowledge, connecting, for instance, effective negotiating techniques with best practices for scheduling and resource allocation. No phase of a project unfolds in complete isolation from other phases of the project. Everything is connected. Our goal in this book is to create doors and windows in the normally self-contained silos of activities involved in technical project management, drawing connections between planning and risk management, between risk management and ethics, between ethics and supply chain management, just to name a few of the many connections you will read about in this book"--BCcampus website.
- Subjects:
- Management
- Keywords:
- Project management Leadership
- Resource Type:
- e-book
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e-book
"Financial Empowerment is designed for a single-semester introduction to financial planning and decision-making, in order to provide first and second-year business students with the necessary financial literacy and skills needed to make sound financial decisions, assess financial risk, and achieve financial success. This textbook attempts to speak to the varied backgrounds, knowledge systems, and experiences of Indigenous and non-Indigenous Canadians by providing Indigenous and non-Indigenous perspectives on personal finance and financial planning using examples and information from the Canadian financial system, economy, and Elders."--BC Campus website.
- Subjects:
- Finance
- Keywords:
- Finance Personal Textbooks
- Resource Type:
- e-book
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e-book
"This books provides a comprehensive, integrated approach to the study and application of written and oral business communication to serve both student and professor. The text includes a number of features such as learning objectives, exercises, real world examples, key terms, and post-chapter assessments.This text is adapted from Business Communication for Success. This 2018 adaptation has significantly reduced the size and scope of the original publication and added Canadian examples. This open textbook is designed in 12 chapters featuring a spectrum of current and relevant Canadian business communication topics."--BC Campus website.
- Subjects:
- Communication and English Language
- Keywords:
- Business communication Textbooks
- Resource Type:
- e-book
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e-book
"An introductory textbook in business that covers a variety of topics: The Foundations of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Motivating Employees, Managing Human Resources, Union/Management Issues, Marketing: Providing Value, Accounting and Financial Information, and Personal Finances."--BC Campus website.
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e-book
"This book is an adaptation of Principles of Microeconomics originally published by OpenStax. This adapted version has been reorganized into eight topics and expanded to include over 200 multiple choice questions, examples, eight case studies including questions and solutions, and over 200 editable figures"--BC Campus website.
- Subjects:
- Economics
- Keywords:
- Microeconomics Textbooks
- Resource Type:
- e-book
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e-book
"This textbook was written for a community college introductory course in spreadsheets utilizing Microsoft Excel. While the figures shown utilize Excel 2016, the textbook was written to be applicable to other versions of Excel as well. The book introduces new users to the basics of spreadsheets and is appropriate for students in any major who have not used Excel before"--BC Campus website.
- Subjects:
- Business Information Technology
- Keywords:
- Electronic spreadsheets Microsoft Excel (Computer file) Textbooks
- Resource Type:
- e-book
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e-book
"This Open Educational Resource (OER), developed by Olds College is collaboration with the Government of Alberta, is a series of modules intended for use in Higher Education courses or by independent learners. This resource is useful for instructors whose courses cover introductory communication skills, workplace communication, technical communication, or business writing. It contains four modules (Foundations, Writing, Presentations, and Interpersonal), each with its own lesson plans, assessments, and supporting materials. Below, you will find online access to the entire series, plus an instructor overview of the modules. For the PDF and editable files, and instructor resources for each individual module, select the FIND links below"--BC Campus website.
- Subjects:
- Communication and English Language
- Keywords:
- Business writing Communication Textbooks Communication of technical information
- Resource Type:
- e-book
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e-book
"Principles of Marketing teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment."--Open Textbook Library.
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e-book
"Based on International Financial Reporting Standards, this textbook was written by David Annand, EdD, MBA, CPA, CA, Professor of Accounting in the Faculty of Business at Athabasca University. Each chapter includes questions and comprehension problems for self-study. Solutions are provided. Additional end-of-chapter assignment problems are also included. The text and ancillary materials are freely-sharable under a Creative Commons CC-BY-SA-NC licence. The .pdf version of the text is extensively bookmarked for easy access and onscreen reading. Suggested solutions are linked to the appropriate material in this version. Separate .docx and .pdf versions of the text and student solutions manual are available. All files are available in both .pdf and .docx formats. The workbook provides formatted outlines to all problems contained in the text and exam bank. Students can print outlines as they need them, and fill in responses manually"--BCcampus website.
- Subjects:
- Accounting
- Keywords:
- Accounting Textbooks
- Resource Type:
- e-book
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e-book
"Microeconomics: Markets, Methods, and Models by D. Curtis and I. Irvine provides concise yet complete coverage of introductory microeconomic theory, application and policy. The text begins with an explanation and development of the standard tools of analysis in the discipline and carries on to investigate the meaning of 'well-being' in the context of an efficient use of the economy's resources. An understanding of individual optimizing behaviour is developed, and this behaviour is in turn used to link household decisions on savings with firms' decisions on production, expansion and investment. The text then explores behaviour in a variety of different market structures. The role of the government is examined, and the key elements in the modern theory of international trade are developed. Opportunity cost, a global economy and behavioural responses to incentives are the dominant themes. Examples are domestic and international in their subject matter and are of the modern era. This text is intended for a one-semester course, and can be used in a two-semester sequence with the companion text, Macroeconomics: Theory, Markets, and Policy. The three introductory chapters and the International Trade chapter (Chapter 15) are common to both books."--BC Campus website.
- Subjects:
- Economics
- Keywords:
- Microeconomics Textbooks
- Resource Type:
- e-book
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e-book
"Macroeconomics: Theory, Models, and Policy by D. Curtis and I. Irvine provides complete, concise coverage of introductory macroeconomics theory and policy. The text observes short-run macroeconomic performance, analysis, and policy motivated by the recessions of the early 1980s and 1990s, the financial crisis and recession of 2008-2009, and the prolonged recovery in most industrial countries. A traditional Aggregate Demand and Supply (AD-AS) model is introduced, and a basic modern AD-AS model is developed. Numerical examples, diagrams, and basic algebra are used in combination to illustrate and explain economic relationships. Students learn about: the importance of trade flows, consumption, and government budgets
- Subjects:
- Economics
- Keywords:
- Textbooks Macroeconomics
- Resource Type:
- e-book
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e-book
"Principles of Macroeconomics is an adaptation of the text, Macroeconomics: Theory, Markets, and Policy by D. Curtis and I. Irvine, and presents a complete and concise examination of introductory macroeconomics theory and policy suitable for a first introductory course. Examples are domestic and international in their subject matter and are of the modern era -- financial markets, monetary and fiscal policies aimed at inflation and debt control, globalization and the importance of trade flows in economic structure, and concerns about slow growth and the risk of deflation, are included. This text is intended for a one-semester course, and can be used in a two-semester sequence with the companion text, Principles of Microeconomics. The three introductory chapters are common to both books"--BC Campus website.
- Subjects:
- Economics
- Keywords:
- Textbooks Macroeconomics
- Resource Type:
- e-book
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e-book
"Fundamentals of Business (2016) is an openly licensed textbook designed for use in Virginia Tech's Pamplin College of Business introductory level business course, MGT1984 Foundations of Business. This work is a project of University Libraries and the Pamplin College of Business, Virginia Tech."--Open Textbook Library.
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e-book
"This is the first edition of the open text book Building a Competitive Investment Climate on First Nation Lands. This textbook is for students who are First Nation and tribal government employees or students who would like to work for or with First Nation and tribal governments. The purpose of this textbook is to help interested First Nation and tribal governments build a competitive investment climate. Work began on this text book in early 2012 with a generous grant from the Donner Canadian Foundation. Financial support was also provided by the First Nations Tax Commission and the Tulo Centre."--BCcampus website.
- Subjects:
- Finance
- Keywords:
- Textbooks Canada Indians of North America Investment of public funds
- Resource Type:
- e-book
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e-book
"Mastering Strategic Management is designed to enhance student engagement in three innovative ways. The first is through visual adaptations of the key content in the book. It is well documented that many of today's students are visual learners. To meet students' wants and needs (and thereby create a much better teaching experience for professors), Mastering Strategic Management contains multiple graphic concept pages in ever section of every chapter of the book. Think of graphic concept pages as almost like info-graphics for key concepts in each section. This feature sets Mastering Strategic Management apart from any strategic management book on the market today. The second way the authors capture student interest through their textbook is by using a real-world company as the running example in each chapter. For example, Chapter 1 in Mastering Strategic Management utilizes Blackberry to harness the conceptual coverage of the chapter in a running, corporate, application to which students will relate. The third inventive way Mastering Strategic Management holds the attention of strategic management students is through the "strategy at the movies" feature in each chapter that links course concepts with a popular motion picture. The 1st Canadian Edition is an adaptation of Mastering Strategic Managment. Adaptations include Canadian specific content, images, and references, removal of copyright images, and inclusion of ancillary reosurces in the Appendix (Chapter PowerPoints)."--BCcampus website.
- Subjects:
- Management
- Keywords:
- Textbooks Strategic planning
- Resource Type:
- e-book
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e-book
"Introductory Business Statistics provides students with an intuitive understanding of sampling distributions and their place in hypothesis testing. This texts aims to help students understand how statistics works, not just how to "get the right number"."--BCcampus website.
- Subjects:
- Management and Mathematics and Statistics
- Keywords:
- Commercial statistics Textbooks
- Resource Type:
- e-book
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e-book
"Recognizing that a course in economics may seem daunting to some students, we have tried to make the writing clear and engaging. Clarity comes in part from the intuitive presentation style, but we have also integrated a number of pedagogical features that we believe make learning economic concepts and principles easier and more fun. These features are very student-focused. The chapters themselves are written using a "modular" format. In particular, chapters generally consist of three main content sections that break down a particular topic into manageable parts. Each content section contains not only an exposition of the material at hand but also learning objectives, summaries, examples, and problems. Each chapter is introduced with a story to motivate the material and each chapter ends with a wrap-up and additional problems. Our goal is to encourage active learning by including many examples and many problems of different types."--BCcampus website.
- Subjects:
- Economics
- Keywords:
- Microeconomics Textbooks
- Resource Type:
- e-book