The main objective of this case is to have students critically examine the costs and the benefits associated with ecotourism, a form of tourism usuallly involving visiting fragile, pristine, and relatively undisturbed natural areas intended as a low-impact and often small scale alternative to standard commercial mass tourism.
Learners read a list of issues to be considered when traveling internationally, such as the beliefs, communication styles, gift-giving customs, and entertainment preferences of people in various cultures.
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Ocean Park Academy Hong Kong (OPAHK) was founded in 2004 to deliver education programmes in the diversified environment of Ocean Park. We aspire to become the ideal destination for life-wide learning where students of different ages can learn about nature and conservation in an enjoyable atmosphere.
From the perspective of the 7 Ps as the marketing strategy, this study indicates how 'LinaBell,' the new Disney Ip, benefited from the branding effect, which leads to significant attention from loyal customers before the sale.
Using a technology-based business model, Macau Venetian cooperated with Ctrip's chairman, dressed, and previewed The Londoner Macau launch at Sands Macau Resort. This study of the method indicates that live streams could stimulate potential customers' interest and encourage them to attend.
This study uses Want Want as an example to show how co-branding helps companies increase their reputations. Influenced by social media and online popularity, the internet provides an enormous and low-cost avenue for firms to communicate with their fans, stabilizing consumer groups and improving network popularity.
This study focuses on tourism destination development. It takes the example of TikTok KOL and explains why local governments should consider and address how to promote tourism destinations' development further.
By offering family guest activities that blend the Rabbit King theme with the "Shangri-La Happy Growth Program," this study works on how Jinan Shangri-La hotel integrates local cultural emblems to give families a unique hotel stay.