Open Educational Resources | Pao Yue-kong Library, The Hong Kong Polytechnic University

MOOC

Design Theory

Explore key concepts in the new field of design theory. Gain fundamental knowledge of what design is and its relation to culture, economics, and the arts.

Keywords:: Design Design -- Social aspects Design -- Philosophy
Resource Type:: MOOC

MOOC

The Architectural Imagination

Learn fundamental principles of architecture — as an academic subject or a professional career — from a study of history’s important buildings.

Keywords:: Architectural design Architecture
Resource Type:: MOOC

MOOC

MOOC: The Value of Business Models | TU Delft Online

Does your business need a make-over? Are you unsure how to start? Having an innovative business model is key for a profitable business and growth. In this business and management course, you will learn how to design, test and implement new business models for sustainable success. This course introduces you to the main topics of business model innovation. You will learn what drives business model innovation and why it is valuable to you and your business. You will apply practical tools to (re)design and test a business model. Be inspired by real-life business model examples from fellow entrepreneurs and learn from leading experts who design business model innovations. By the end of this course, you will be able to structure your thinking and communicate your business model ideas and learn how to improve your own business. Start the course anytime, and complete it at your own pace! What you'll learn: What a business model is. Why business models matter to your firm and the value they bring. How business model innovation improves business performance. How tooling can help you to innovate your business model.in

Subjects:: Management
Keywords:: Business planning Strategic planningIndustrial management
Resource Type:: MOOC

MOOC

MOOC: Business Model Implementation | TU Delft Online

You will also learn about the practical factors that need to be taken into consideration during the transition process, i.e. the competency of your people and your IT, in order to successfully implement a new business model. What you'll learn: How to create a business model roadmap. How to plan concrete actions to realize a new business model. How to find partners to realize a new business model. In this business and management course, you will learn how to make a practical action plan to implement your new business model. Designing a new business model is one thing, but how do you actually put it into practice? How do you move from your current model to a new business model? You will create a business model roadmap that will include practical activities that take into consideration the possible risks associated with moving to a new business model.

Subjects:: Management
Keywords:: Business planning Strategic planning Industrial management
Resource Type:: MOOC

MOOC

Six Sigma: Define and Measure

An introduction to the Six Sigma methodology and DMAIC cycle for process improvement with a focus on the Define and Measure phases.

Subjects:: Management
Keywords:: Six sigma (Quality control stard)
Resource Type:: MOOC

MOOC

Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

Transmedia storytelling is the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for entertainment, advertising and marketing, or social change. Have you ever read a book, seen a movie, watched a television show, or played a game that centred around different aspects of a larger story or universe? You may be familiar with popular examples of such universes like Star Wars, Marvel, and The Walking Dead (to name a few). How do the professionals develop such expansive narratives? How do they ensure that each element stays true to the original story? How do they innovatively use different technologies to share the stories, grow audiences and create an active and involved community of fans?

Subjects:: Interactive and Digital Media and Storytelling
Keywords:: Digital storytelling Narration (Rhetoric) Interactive multimedia
Resource Type:: MOOC

MOOC

Sustainable Tourism – promoting environmental public health

The MOOC introduces learners to key environmental health and natural resources management challenges associated with the rapid growth in international tourist arrivals into low-income countries.

Subjects:: Hotel, Travel and Tourism
Keywords:: Sustainable tourism
Resource Type:: MOOC

MOOC

Sustainable Tourism: Rethinking the future

Gain the skills and knowledge to rethink current tourism developments and reimagine practices to build alternatives futures.

Subjects:: Hotel, Travel and Tourism
Keywords:: Sustainable tourism
Resource Type:: MOOC

MOOC

Wine Tasting: Sensory Techniques for Wine Analysis

Discuss the often perplexing question of how to pair wine with food, and the physical, structural, textural, and aromatic aspects of both the "wine side" and the "food side" of the equation

Keywords:: Wine wine making Wine tasting
Resource Type:: MOOC

MOOC

The World History of Modern Wine

explore key themes in wine history and learn about the methods and resources that historians use to understand the past.

Subjects:: Food and Beverage
Keywords:: Wine wine making Wine industry
Resource Type:: MOOC

MOOC

World of Wine: From Grape to Glass

Learn about the principles and practices of how grapes are grown and wine is made.

Subjects:: Food and Beverage
Keywords:: Vineyards Wine wine making
Resource Type:: MOOC

MOOC

Introduction to Hospitality and Tourism Industry

for individuals who are desirous of discovering the career opportunities and adventures available to and experienced by the Hospitality/Tourism industry professional person.

Subjects:: Hotel, Travel and Tourism
Keywords:: Hospitality industry
Resource Type:: MOOC

MOOC

Food & Beverage Management

focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition.

Subjects:: Food and Beverage
Keywords:: Food service management
Resource Type:: MOOC

MOOC

The Science of Gastronomy

introduces a number of basic scientific principles underpinning the methodology of cooking, food preparation and the enjoyment of food.

Subjects:: Food and Beverage and Food Science
Keywords:: Cooking
Resource Type:: MOOC

MOOC

The fundamentals of hotel distribution

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain.

Subjects:: Hotel, Travel and Tourism
Keywords:: Hotel management Revenue management Hospitality industry -- Management Hospitality Industry -- Marketing
Resource Type:: MOOC

MOOC

Hotel Management: Distribution, Revenue and Demand Management Specialization

covers the basics of hotel demand management, distribution, and revenue management. participants will learn how e-commerce intermediaries such as online travel agencies are impacting the already-complex hospitality sector, and explore tools and techniques that will help you effectively market hospitality services and maximize business revenue in this new global industry landscape.

Subjects:: Hotel, Travel and Tourism
Keywords:: Hospitality industry -- Marketing Hotel management Hospitality industry -- Management
Resource Type:: MOOC

MOOC

Questionnaire Design for Social Surveys

over the basic elements of designing and evaluating questionnaires.

Course related:: HTM3205 Analysing and Interpreting Research
Subjects:: Statistics and Research Methods
Keywords:: Social sciences -- Research Social surveys Questionnaires -- Methodology
Resource Type:: MOOC

MOOC

Survey Data Collection and Analytics Specialization

basics of questionnaire design, data collection methods, sampling design, dealing with missing values, making estimates, combining data from different sources, and the analysis of survey data.

Course related:: HTM3205 Analysing and Interpreting Research
Subjects:: Statistics and Research Methods
Keywords:: Social surveys -- Methodology Social sciences -- Research -- Methodology
Resource Type:: MOOC

MOOC

Qualitative Research

go in-depth with qualitative market research methods, from design to implementation to analysis.

Course related:: HTM3205 Analysing and Interpreting Research
Subjects:: Statistics and Research Methods and Marketing
Keywords:: Marketing research Qualitative research
Resource Type:: MOOC

MOOC

Data Collection: Online, Telephone and Face-to-face

reviews a range of survey data collection methods that are both interview-based (face-to-face and telephone) and self-administered (paper questionnaires that are mailed and those that are implemented online, i.e. as web surveys).

Course related:: HTM3205 Analysing and Interpreting Research
Subjects:: Statistics and Research Methods
Keywords:: Quantitative research Social sciences -- Research -- Methodology Qualitative research
Resource Type:: MOOC

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Related PolyU Courses

Design Theory

The Architectural Imagination

MOOC: The Value of Business Models | TU Delft Online

MOOC: Business Model Implementation | TU Delft Online

Six Sigma: Define and Measure

Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

Sustainable Tourism – promoting environmental public health

Sustainable Tourism: Rethinking the future

Wine Tasting: Sensory Techniques for Wine Analysis

The World History of Modern Wine

World of Wine: From Grape to Glass

Introduction to Hospitality and Tourism Industry

Food & Beverage Management

The Science of Gastronomy

The fundamentals of hotel distribution

Hotel Management: Distribution, Revenue and Demand Management Specialization

Questionnaire Design for Social Surveys

Survey Data Collection and Analytics Specialization

Qualitative Research

Data Collection: Online, Telephone and Face-to-face

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ALL

PolyU OER

Internet Resource

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