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Communication Strategies
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MOOC
With rapid globalization and proliferation of social media, businesses and organizations are in face of enormous communication challenges. How to communicate effectively on social media, how to manage social media data analysis as well as handling fake news are definitely at the top of the list.
By seeing challenge as opportunity, this course aims to unfold the communication challenges induced by the rise of social media in business corporations and most importantly, offer solutions to overcome these challenges. In addition, the course serves presents a vantage point to forge an interface of synergy between academics and practitioners to discuss and address global communication challenges. Participants can benefit from meaningful synergy between academics and practitioners as well as learning materials and meaningful multilateral discussions surrounding authentic communication cases and industrial practices engaging both instructors and participants. In sum, this course provides insights for business leaders, senior managerial members, and communication professionals by discussing the major communication challenges encountered by businesses around the world which in turn, helps the participants to advance their career in the ever-changing communication environment.
- Subjects:
- Communication
- Keywords:
- Social media Information technology -- Management
- Resource Type:
- MOOC
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MOOC
Everyone tells stories—that’s how we build community and share ideas. However, we don’t always communicate our story as effectively as we intend to. Communication in the workplace may take the form of business writing, email communications, in-person discussions, non-verbal communication, public speaking, and even telling stories. The Communication Skills Professional Certificate program focuses on effective business communication skills employers value most, from crafting a powerful story to creating impactful presentations and using tools for public speaking. In this program, you will learn about: The elements of effective stories and communication strategies, plus how to use them in the workplace. How to use active listening and understand various communication styles to build rapport. How to tailor your messaging to a defined target audience. How to apply basic elements of the speech communication process. How to craft a clear and impactful speech. How to utilize best practices for presenting quantitative data using images. How to incorporate basics of visual design with effective presentation skills.
- Keywords:
- Listening Business communication Public speaking
- Resource Type:
- MOOC