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e-book
Open access ebooks from Bloomsbury Collections
- Keywords:
- Social sciences Management Design Geography Business Linguistics Humanities Economics
- Resource Type:
- e-book
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Courseware
Students in this mini-course are introduced to the basics of visual communication design and typography, and learn to analyze and produce effective printed documents, such as technical reports, proposals, and software documentation.
- Subjects:
- Visualisation and Typography
- Keywords:
- Communication of technical information Information visualization
- Resource Type:
- Courseware
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MOOC
Transmedia storytelling is the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for entertainment, advertising and marketing, or social change. Have you ever read a book, seen a movie, watched a television show, or played a game that centred around different aspects of a larger story or universe? You may be familiar with popular examples of such universes like Star Wars, Marvel, and The Walking Dead (to name a few). How do the professionals develop such expansive narratives? How do they ensure that each element stays true to the original story? How do they innovatively use different technologies to share the stories, grow audiences and create an active and involved community of fans?
- Subjects:
- Interactive and Digital Media and Storytelling
- Keywords:
- Digital storytelling Narration (Rhetoric) Interactive multimedia
- Resource Type:
- MOOC
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Video
Jim Bull, Co-founder and chief creative officer of Moving Brands, discusses his own professional path. He was instrumental in developing an innovative approach to branding, storytelling and experience design. His deep understanding of how to create successful brands has enabled Moving Brands to help define internationally known brands such as Apple, Google, Nokia, Microsoft and Stella McCartney. In this dynamic lecture, he speaks about his 16 years of running a creative, global business—when to take risks, how to win work and why you need to pick a leader.
- Subjects:
- Advertising Design and Storytelling
- Keywords:
- Storytelling Bring (Marketing)
- Resource Type:
- Video
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MOOC
This course is an introduction to the Delft Design Approach offering a model and a set of signature methods from Delft to teach you how to get from understanding the user in context to defining a meaningful design challenge and – in the end – deliver a great design! The course challenges you to experience the design process yourself and reflect on your work with the help of students and excellent teaching staff from Delft, and industrial experts. What you'll learn: - How to study users in their own environment; - How to translate user insights into a design challenge that will spark creativity; - How to create a meaningful design to meet your challenge; - How to design and to structure your projects with the support of design thinking, a model and several methods; - How to evaluate and present your design.
- Subjects:
- Product Design
- Keywords:
- Commercial products Industrial design Product design New products
- Resource Type:
- MOOC
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MOOC
It has become almost impossible to imagine what our lives would be like without the many benefits of packaging - just think about the different packaging and single-use items you use on a daily basis. Yet as our global population grows in size and affluence, both our collective demand for packaging materials and the waste we generate as a result will increase dramatically. Currently, large amounts of packaging waste escape formal collection and recycling systems and eventually end up polluting the environment. Moreover, their material value is forever lost to the economy. The Ellen MacArthur Foundation estimates that uncollected plastic packaging waste alone is worth somewhere between 80 to 120 billion dollars a year. So how can we improve packaging systems in order to capture this wasted potential? Clearly, the way we currently design, recover, and reuse packaging urgently needs a rethink! In this course, you will learn about the design of sustainable packaging systems. To do so we will explore the design and business strategies of the circular economy. Contrary to our current industrial model, which extracts, uses and ultimately disposes of resources, a circular economy is regenerative by design. This means that products and services are reimagined from a systems perspective in order to minimize waste, maximize positive economic, environmental and social impacts, and keep resources locked in a cycle of restoration. This course is for you if you are interested in learning about sustainable packaging design. You'll also benefit if you are a professional in the packaging industry and want to learn how to find circular opportunities in your work. Students - particularly in design - will be able to broaden their knowledge of circular design and business strategies.
- Subjects:
- Product Design
- Keywords:
- Packaging -- Environmental aspects Packaging -- Design Sustainable design
- Resource Type:
- MOOC
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Others
Over 7,000 U.S. and Canadian advertisements covering five product categories - Beauty and Hygiene, Radio, Television, Transportation, and World War II propaganda - dated between 1911 and 1955.
- Subjects:
- Advertising Design
- Keywords:
- Canada Databases Advertising United States
- Resource Type:
- Others
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MOOC
Although taking, sharing, and viewing photographs has become second nature for many of us, our regular engagement with images does not necessarily make us visually literate. This course aims to address the gap between seeing and truly understanding photographs by introducing a diversity of ideas, approaches, and technologies that inform their making. In this course you will look closely at photographs from the collection of The Museum of Modern Art and hear a variety of perspectives on what a photograph is and the ways that photography has been used throughout its nearly 180 year history: as a means of artistic expression, as a tool for science and exploration; as an instrument of documentation; to tell stories and record histories; and as a mode of communication and critique in our ever increasingly visual culture.
- Subjects:
- Photography
- Keywords:
- Photography Photographs Art photography
- Resource Type:
- MOOC
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Image
When The Met was founded in 1870, it owned not a single work of art. Through the combined efforts of generations of curators, researchers, and collectors, our collection has grown to represent more than 5,000 years of art from across the globe—from the first cities of the ancient world to the works of our time. On February 7, 2017, The Met made all images of public-domain works in its collection available under Creative Commons Zero (CC0). Whether you're an artist or a designer, an educator or a student, a professional or a hobbyist, you now have more than 406,000 images of artworks from The Met collection to use, share, and remix—without restriction. This policy change to Open Access is an important statement about The Met's commitment to increasing access to the collection in a digital age.
- Subjects:
- Visual Arts
- Keywords:
- Digital images Arts
- Resource Type:
- Image
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Courseware
This seminar introduces, through studio projects, the basic principles regarding the use of color in the visual arts. Students explore a range of topics, including the historical uses of color in the arts, the interactions between colors, and the psychology of color.
- Subjects:
- Coloration and finishing and Visual Arts
- Keywords:
- Color in art Colors
- Resource Type:
- Courseware