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"Champion" Theme Promotion --Blossom Hill Inn Suzhou Tanhuafu | GreatCase100

The case of Blossom Hill Inn Suzhou Tanhuafu demonstrates the process of using intangible cultural heritage and historical background to attract candidates to stay and prepare for exams and the launch of the "Talent Room" product, which has received a market response.

Subjects:

Marketing and Hotel, Travel and Tourism

Keywords:

Hospitality industry -- Marketing Hotels -- Marketing Target marketing

Resource Type:

Others

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