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Video
In this video, the students are whining about how difficult it is to prepare their paper in APA Style. Then a senior student shared with them the tips of using reference management tools like EndNote; RefWorks; Mendeley; and Zotero.
- Subjects:
- Statistics and Research Methods
- Keywords:
- Bibliographical citations -- Computer programs Information storage retrieval systems
- Resource Type:
- Video
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Others
The case of Hunan E-sports Hotel demonstrates the marketing campaign of a hotel through e-sports activities. It increased the occupancy rate of e-sports-themed rooms and opened awareness.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Hospitality industry -- Marketing Hotels -- Marketing Video games -- Economic aspects Target marketing
- Resource Type:
- Others
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MOOC
The first MOOC to teach Human Anatomy from multiple healthcare professional perspectives through a case-based study of stroke.
- Course related:
- HSS2011 Human Anatomy and RS2040 Functional Anatomy
- Subjects:
- Health Sciences, Nursing, and Rehabilitation Sciences
- Keywords:
- Human anatomy Cerebrovascular disease
- Resource Type:
- MOOC
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Others
The case of the Huaniao Island Working Holiday program demonstrates how the "New Resident Program" increasing the island's popularity and attractiveness.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Volunteer tourism Hospitality industry -- Marketing Tourism -- Marketing
- Resource Type:
- Others
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Others
This case study discusses how Huang Bao Che seized the critical opportunity of outbound tourism by creating innovative videos that established emotional connections with potential customers and ultimately led to order conversions. It highlights the importance of personalized services, creative videos, and emotional links in marketing strategies.
- Subjects:
- Hotel, Travel and Tourism and Marketing
- Keywords:
- Tourism -- Marketing Automobile leasing renting
- Resource Type:
- Others
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Video
In this video, Prof. Christine Bruce explains that being able to evaluate information in leisure, home, or professional situations is an essential skill. Our information world is always changing, and shelf-life of most information is no more than two years!
- Keywords:
- Study skills Learning Information literacy
- Resource Type:
- Video
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Video
In this video, Prof. Christine Bruce explains that being information literate help you find creative and innovative ways of doing things, which is invaluably advantageous to your wider profession.
- Keywords:
- Study skills Learning Information literacy
- Resource Type:
- Video
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Video
In this video, the 4 students have used skills learned in Section 3 to evaluate the information found in various databases on a journal article, e-books, anatomy and drug information, etc. They have now come up with a batch of most relevant information that they will use in their community health project assignment which comprises the creation of patient education materials and the writing up of a project report. They meet to discuss what information they should use to fulfil the information tasks. The issue of properly citing sources of the information used also comes up as a skill that they also need to master to avoid plagiarism.
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Video
In this video, the team meets again, after analyzing and evaluating their search results from academic articles and news sources. They found they need to be careful in avoiding using fake news into their work. Fake news is not a new phenomenon, but with the rise of social media like Facebook and Twitter and the extensive use of messaging apps like WhatsApp and WeChat, we are faced with growing cases of FAKE news.
- Subjects:
- Statistics and Research Methods
- Keywords:
- Information resources -- Evaluation Social sciences -- Research Fake news Internet research
- Resource Type:
- Video
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Video
For most of us, research starts with a search engine like Google. Is a search engine always the best tool for getting business information? Have you experienced the frustration of not being able to find what you need online? In this video, the students on the team are about to face some challenges as they begin their information search.
- Keywords:
- Business planning Corporations -- Finance Proposal writing in business
- Resource Type:
- Video