Search Constraints
Number of results to display per page
Results for:
Service learning
Remove constraint Service learning
Polyu oer sim
Yes
Remove constraint Polyu oer sim: Yes
1 - 6 of 6
Search Results
-
Others
This video is made by Dr. Pearl Lin and Dr. Clare Fung's project, "Great Case of Marketing in the Hospitality and Tourism Industry." A special thanks to Fang Jing, who provided information and insights for this video. This case discusses the innovative marketing strategies employed by Ji Wenhua, the founder of Haochedu, a successful luxury car sales platform in China. Ji Wenhua's success is attributed to his focus on providing personalized and exceptional customer service, leveraging social media platforms like Douyin to build a strong brand presence and engage with customers, and continuously learning and adapting to the changing market environment. Despite the challenges of a highly competitive and niche luxury car market, Ji Wenhua has achieved remarkable sales and brand recognition without traditional brick-and-mortar showrooms, demonstrating the power of innovative digital marketing approaches.
本視頻由林博士和馮博士的專案「酒店和旅遊業行銷的傑出案例」製作。特別感謝房靜為本視頻提供信息和見解。本案例研究討論了中國成功的豪華車銷售平臺豪車毒的創始人紀文華所採用的創新行銷策略。紀文華的成功歸功於他專注於提供個人化和卓越的客戶服務，利用抖音等社交媒體平臺建立強大的品牌形象並與客戶互動，並不斷學習和適應不斷變化的市場環境。儘管面臨競爭激烈和小眾的豪華車市場的挑戰，紀文華卻能夠在沒有傳統實體展廳的情況下實現卓越的銷售和品牌知名度，展示了創新數字行銷方法的力量。
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Bring (Marketing) Customer services Automobiles -- Marketing
- Resource Type:
- Others
-
Video
【PolyU 85th Anniversary Interview Series】 Dr Marjorie Yang was the first female Council Chairman of PolyU. During her tenure, she actively promoted the translation of research into practical solutions and collaborations between PolyU and industry partners. In this interview, Dr Yang shares a heart-touching experience during her tenure and her efforts in driving sustainability.
【理大八十五周年訪談系列】楊敏德博士是第一位女士出任理大校董會主席。她任內積極推動大學將科研成果轉化為應用，重視大學與業界伙伴的合作。在訪談中，楊博士回顧了在任期間一次感動的經歷，以及她在推動實踐可持續發展所作的努力。
-
MOOC
Operations management deals with operational planning and control issues, and is needed in all sectors of the society. One of the challenges to operations manager is how to make use of the available resources in the best way for meeting a certain objective. Quantitative approaches are inevitably needed in tackling many of such problems. Operations Research (OR) deals with problem formulation and application of analytical methods to assist in decision-making of operational problems in planning and control. The techniques of OR are useful quantitative tools to assist operations managers, and has a wide applicability in engineering, manufacturing, construction, financial and various service sectors. Operations Research is an applied mathematics subject and is also a course in many engineering and management programmes. This course is designed for both students learning OR and learners who are practitioners in their respective professionals. The mathematical procedures for the OR techniques are introduced in details in the examples provided in the course. This helps learners to master the methodology and the techniques and apply them to achieve their goals through active learning. This course introduces two prominent OR techniques and their extended topics. The Simplex Method for Linear Programming (LP) has been considered one of the top 10 algorithms of the 20th century. LP is an optimization technique for solving problems such as finding the optimal product mix, production plan, and shipment allocation, in order to maximize the profir or minimize the cost. The Critical Path Method (CPM) is a popular technique employed by project managers in scheduling project activities. Some extended topics of CPM are also introduced to deal with certain special situations in project management. In reality, many systems operate under stochastic environment and the operational problems cannot be solved by the known analytical methods. To this end, the simulation approach is introduced in the last chapter of this course. Simulation is a powerful technique for tackling OR problems under such situations.
- Subjects:
- Statistics and Research Methods
- Keywords:
- Operations research
- Resource Type:
- MOOC
-
MOOC
In this course, we have incorporated up-to-date theory, multimedia, and peer-to-peer interaction to bring our own expertise together with the benefits of collaborative learning to create an engaging instructional environment. We have brought our own institutions' expertise in service-learning together with experienced teachers from around the world, and academic experts in the field to give you a range of perspectives and make the material as useful as possible.
- Course related:
- APSS2S09 Service leadership through serving children and families with special needs
- Subjects:
- Student Engagement
- Keywords:
- Student affairs services Learning Psychology of College teaching Service learning
- Resource Type:
- MOOC
-
MOOC
This course is about resonating with your experience and meaningfully engaging patients to make good decisions and to address the significance of interprofessional collaborations in health care. Service users’ experience and views across all points on health promotion, management and support services are crucial to developing optimal health care practice. Join Prof Elwynis a leader committed in Shared Decision Making (SDM) practice and research to promote high quality decision making. Taking into account the best scientific evidence available, he will explain to you how this collaborative process and the use of decision-aids help eliciting patients’ beliefs and integrating patient preferences and priorities to treatment options after thorough considerations of the trade-offs. Together, we are oriented to the interprofessional collaborative initiative that synergizes the strengths among health care allies toachieve optimal clinical practice and health outcomes. Renowned experts in various health care fields share their first hand experiences, eliciting profound insights and wisdoms about interprofessional collaborations. This is aspirational in learning to reflect, decipher, interpret and construct ways in enhancing effective coordination of care to meet health needs. Making sense of the SDM and IPC concepts and recognizing the available evidences and resources is crucial to enabling good team dynamics. Using a docu-drama, it takes you through a patient’s journey having a stroke due to his hidden assumptions in receiving treatment to atrial fibrillation (an abnormal heart rhythm). His attitude and struggles point to a challenging recovery process. Contemplate on how SDM and IPC could step in at different stages to improve health outcomes. Identifying gaps in the existing scientific evidence and services will help you to pursue influential strategies and design innovative programs or products to attain better outcomes. Your understanding and participation in this course will create positive impact over time in advancing the present health system to deliver the best possible outcomes to various stakeholders. We are excited to see your passion in affecting health decisions and determination in accomplishing excellent care delivery. Get connected with a global community of learners and simply enjoy gaining new ideas about making a difference in health care.
- Subjects:
- Health Sciences
- Keywords:
- Patient participation Clinical medicine -- Decision making Medical care -- Decision making
- Resource Type:
- MOOC
-
MOOC
This course aims to introduce you to the concept of Service-Learning, and to equip you with the basic knowledge, attitudes and skills required for planning and implementing a Service-Learning project effectively. It consists of an Introduction, 4 instructional units, and an End-of-Course Test. You will be awarded a Certificate of Completion upon successfully completing all the requirements of the course.
- Course related:
- APSS2S09 Service Leadership through Serving Children and Families with Special Needs
- Keywords:
- Service learning
- Resource Type:
- MOOC