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MOOC
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MOOC
This self-paced online course encourages extensive reading and helps students improve their reading and overall English skills. It has activities on different English books ranging from 59 Seconds to Animal Farm. There are also materials on the READ@PolyU 2017 book, The Perks of Being a Wallflower, the READ@PolyU 2018 book, Fifteen Dogs, and the READ@PolyU 2019 book, Persepolis. Created by the English Language Centre of the Hong Kong Polytechnic University.
- Subjects:
- English Language
- Keywords:
- English language -- Reading
- Resource Type:
- MOOC
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MOOC
over the basic elements of designing and evaluating questionnaires.
- Subjects:
- Statistics and Research Methods
- Keywords:
- Social surveys Social sciences -- Research Questionnaires -- Methodology
- Resource Type:
- MOOC
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MOOC
In this course, you will obtain some insights about marketing to help determine whether there is an opportunity that actually exists in the marketplace and whether it is valuable and actionable for your organization or client. Week 1: Assess methods available for creating quantitative surveys, along with their advantages and disadvantages. Identify the type of questions that should be asked and avoid unambiguous survey questions. Week 2: Design, test, and implement a survey by identifying the target audience and maximizing response rates. You will have an opportunity to use Qualtrics, a survey software tool, to launch your own survey. Week 3: Analyze statistical models that can be applied to your marketing data, so that you can make data-driven decisions about your marketing mix. Week 4: Predict most likely outcomes from the marketing decisions and match the type of analysis needed for your business problem. Take Quantitative Research as a standalone course or as part of the Market Research Specialization. You should have equivalent experience to completing the second course in this specialization, Qualitative Research, before taking this course. By completing the third class in the Specialization, you will gain the skills needed to succeed in the full program.
- Subjects:
- Marketing and Statistics and Research Methods
- Keywords:
- Quantitative research Marketing research
- Resource Type:
- MOOC
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MOOC
Cities are becoming the predominant living and working environment of humanity, and for this reason, livability or quality of life in the city has become crucial. This urban planning course will focus on four areas that directly affect livability in a city: Urban energy, urban climate, urban ecology and urban mobility. The course begins by presenting measurable criteria for the assessment of livability, and how to positively influence the design of cities towards greater livability. We will focus on this basic topic of the human habitat in a holistic way, and introduce possibilities of participatory urban design by citizens, leading towards the development of a citizen design science. You will be able to share your experiences with the other participants in the course and also with the experts from the teaching team. In completing this course, you will better understand how to make a city more livable by going beyond the physical appearance and by focusing on different properties and impact factors of the urban system. Livability in Future Cities is the second course in a series of MOOCs under the title “Future Cities.” This series aims to bring the latest research on planning, managing and transforming cities to places where this knowledge has the highest benefit for its citizens. “Future Cities” provided an overview, and this course will focus on livability in existing and new cities.
- Subjects:
- Building Services Engineering and Building and Real Estate
- Keywords:
- Smart cities Urban ecology (Sociology) Cities towns -- Effect of technological innovations on Quality of life City planning
- Resource Type:
- MOOC
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MOOC
This short course is adapted from a semester length graduate level coursetaught at MIT covering Qualitative Research Methods. This online course will focus specifically on teaching how to prepare for and conduct a conversational interview for data gathering purposes. We will also discuss the nature of qualitative research as a methodology, how it compares and differs from other forms of research, and how qualitative and quantitative research complement each other in a research project. This isthe first in a multi-part series which will be released over the coming year, which will focus on Conversational Interviewing, Data Analysis, and Constructing Theory. You might have encountered other forms of interview techniques in your studies and training. The form that we are teaching is the preferred method of Professor Silbey's, one that she has used extensively throughout her career. The goal is to construct an interview protocol such that you will be able to guide your interviewee through topics of interest to your study without bringing them up explicitly, in order to explore experiences and accounts without pointing respondents in particular directions. Not sure what an interview protocol is? No problem! You will by the end of the course.
- Subjects:
- Statistics and Research Methods
- Keywords:
- Conversation analysis Qualitative research -- Methodology Social sciences -- Research -- Methodology Interviewing
- Resource Type:
- MOOC
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MOOC
In this course you will be introduced to the basic ideas behind the qualitative research in social science. You will learn about data collection, description, analysis and interpretation in qualitative research. Qualitative research often involves an iterative process. We will focus on the ingredients required for this process: data collection and analysis. You won't learn how to use qualitative methods by just watching video's, so we put much stress on collecting data through observation and interviewing and on analysing and interpreting the collected data in other assignments. Obviously, the most important concepts in qualitative research will be discussed, just as we will discuss quality criteria, good practices, ethics, writing some methods of analysis, and mixing methods. We hope to take away some prejudice, and enthuse many students for qualitative research.
- Subjects:
- Statistics and Research Methods
- Keywords:
- Qualitative research -- Methodology Social sciences -- Research -- Methodology
- Resource Type:
- MOOC
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MOOC
go in-depth with qualitative market research methods, from design to implementation to analysis.
- Subjects:
- Marketing and Statistics and Research Methods
- Keywords:
- Qualitative research Marketing research
- Resource Type:
- MOOC
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MOOC
This Specialization builds on the success of the Python for Everybody course and will introduce fundamental programming concepts including data structures, networked application program interfaces, and databases, using the Python programming language. In the Capstone Project, you’ll use the technologies learned throughout the Specialization to design and create your own applications for data retrieval, processing, and visualization.
- Subjects:
- Computing
- Keywords:
- Python (Computer program language)
- Resource Type:
- MOOC
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MOOC
Everyone tells stories—that’s how we build community and share ideas. However, we don’t always communicate our story as effectively as we intend to. Communication in the workplace may take the form of business writing, email communications, in-person discussions, non-verbal communication, public speaking, and even telling stories. The Communication Skills Professional Certificate program focuses on effective business communication skills employers value most, from crafting a powerful story to creating impactful presentations and using tools for public speaking. In this program, you will learn about: The elements of effective stories and communication strategies, plus how to use them in the workplace. How to use active listening and understand various communication styles to build rapport. How to tailor your messaging to a defined target audience. How to apply basic elements of the speech communication process. How to craft a clear and impactful speech. How to utilize best practices for presenting quantitative data using images. How to incorporate basics of visual design with effective presentation skills.
- Keywords:
- Listening Business communication Public speaking
- Resource Type:
- MOOC
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MOOC
"Being productive is really just about understanding the productivity equation and then figuring out which bits we need to optimise to apply to our own lives". In this first of a series of classes, I want to explore the idea of productivity in more depth - break down the concept into principles and theories as well as laws and powers to provide the foundation to enable us all to understand productivity on a more fundamental level so that we can all work towards living happier, more productive lives. The Productivity Equation The first video introduces the productivity equation that serves as a the underlying theme throughout this course. We'll look at the key components including the extra 'ingredient' that I think is often missing in discussions around productivity and I'll introduce the analogy involving the Pilot, the Plane and the Engineer. Section One - Myths Following the introduction to the productivity equation, in the first section we'll take a look at three of the key myths that often surround discussions about productivity. We'll explore issues around 'not having enough time', not being able to summon up the motivation as well as the prevalent belief in multitasking. Section Two - Laws The second section looks at a triumvirate of key laws associated with productivity. We'll begin by looking at time management linked to Parkinson's law then look at the value in understanding the Pareto Principle before finally exploring how one of the fundamental laws of physics can be usefully applied in the realm of productivity. Section Three - Powers The third section moves into the realm of powers - specifically, how we can use the power of habits as well as how we can powerfully leverage our time spent procrastinating or relaxing so that we can improve our productivity more broadly. The Fun Factor The final video explores the component of the productivity equation which I think is often missing when people discuss productivity and that is the fun factor. We'll explore how enjoyment is fundamental to our productivity and how a change in mindset towards this enjoyment can have a positive effect on our productivity immediately.
- Course related:
- SD5804 Design Research Methods and SD5803 Philosophy of Design
- Keywords:
- Time management Industrial efficiency Industrial productivity Performance
- Resource Type:
- MOOC