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2024
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e-book
Soil Trust project is addressing the food waste issue by experimenting with eco-friendly farming practices and community involvement. Soil Trust also develops the Growers Without Borders service learning program. By combining eco-friendly farming practices with creative community involvement, Soil Trust promotes sustainable land management and tackles the critical issue of food waste. Through the program, people from different backgrounds participate in farming practices that help the environment, using kitchen scraps to enrich the soil.
泥玩透過嘗試生態友善農業實踐和社區參與來解決食物浪費問題。泥玩也開發「泥玩無國界」服務學習計畫，透過將生態友善農業實踐與創造性的社區參與相結合，促進永續土地管理並解決食物浪費的關鍵問題。透過無國界種植者計劃，泥玩鼓勵來自不同背景的人們參與有益 於環境的農業實踐，利用廚房殘渣來肥沃土壤。
- Keywords:
- China -- Hong Kong Food waste -- Recycling Sustainable agriculture
- Resource Type:
- e-book
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MOOC
The metaverse is redesigning the future of the internet in a 3D virtual world. But what exactly is the metaverse, and who are key players in it?
On this six-week course, you’ll answer these questions and more as you explore the opportunities and challenges in the metaverse and what businesses can do to enter this era.
You’ll analyse the metaverse from various dimensions such as virtual reality (VR), augmented reality, Web3/NFT, and virtual amusement parks.
Through this exploration, you’ll learn how to design effective marketing campaigns or design innovative applications for the metaverse.
- Subjects:
- Computing, Data Science and Artificial Intelligence
- Keywords:
- Shared virtual environments Metaverse Virtual reality Mixed reality Augmented reality
- Resource Type:
- MOOC
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Others
This video is made by Dr. Pearl Lin and Dr. Clare Fung's project, "Great Case of Marketing in the Hospitality and Tourism Industry." A special thanks to Fang Jing, who provided information and insights for this video. This case discusses the innovative marketing strategies employed by Ji Wenhua, the founder of Haochedu, a successful luxury car sales platform in China. Ji Wenhua's success is attributed to his focus on providing personalized and exceptional customer service, leveraging social media platforms like Douyin to build a strong brand presence and engage with customers, and continuously learning and adapting to the changing market environment. Despite the challenges of a highly competitive and niche luxury car market, Ji Wenhua has achieved remarkable sales and brand recognition without traditional brick-and-mortar showrooms, demonstrating the power of innovative digital marketing approaches.
本視頻由林博士和馮博士的專案「酒店和旅遊業行銷的傑出案例」製作。特別感謝房靜為本視頻提供信息和見解。本案例研究討論了中國成功的豪華車銷售平臺豪車毒的創始人紀文華所採用的創新行銷策略。紀文華的成功歸功於他專注於提供個人化和卓越的客戶服務，利用抖音等社交媒體平臺建立強大的品牌形象並與客戶互動，並不斷學習和適應不斷變化的市場環境。儘管面臨競爭激烈和小眾的豪華車市場的挑戰，紀文華卻能夠在沒有傳統實體展廳的情況下實現卓越的銷售和品牌知名度，展示了創新數字行銷方法的力量。
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Bring (Marketing) Customer services Automobiles -- Marketing
- Resource Type:
- Others
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Video
The idea of translanguaging has disrupted much of the thinking about language, communication and learning and raised some fundamental questions about human language and human cognition. One of these questions concerns an assumption that seems to underlie a great deal of the work on intercultural communication, and that is, speakers of different named languages not only use language differently, but also think differently and have different worldviews. In this talk, I want to invite the participants to rethink about this issue, from the perspective of Translanguaging, which posits that bilinguals and multilinguals do not think unilingually and thinking goes beyond named languages and indeed beyond what has traditionally been conceived as linguistic versus non-linguistic processes. I offer my views on the existing work in intercultural communication and cross-linguistic studies of cognitive processing and Linguistic Relativity. Implications of this common-humanity-based conceptual stance for intercultural communication including business and workplace lingua franca communication, as well as for language learning and pedagogy, and research design are discussed.
Event date: 18/07/2024
Speaker: Prof. Wei LI (University College London)
Hosted by: Faculty of Humanities
- Subjects:
- Language and Languages
- Keywords:
- Communicative competence Translanguaging (Linguistics) Multilingualism Intercultural communication Language awareness
- Resource Type:
- Video
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Others
You can’t write a CV without including skills. They give the hiring manager proof that you have the necessary qualifications to do the job. But you can’t just throw in a randomly selected list of skills and hope for the best.
There are many different skills for a CV but deciding exactly which ones to include can make even the most experienced candidate throw up their hands in despair. But we’re going to break it all down so you can see what the main types of skills are, check lists of useful examples and learn exactly how to include them on your CV.
Create an effective CV in minutes. Choose a professional CV template and fill in every section of your CV in a flash using ready-made content and expert tips.
- Keywords:
- Applications for positions Job hunting Résumés (Employment)
- Resource Type:
- Others
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Others
Learn from actionable resume writing guides and tutorials with hints from resume experts. Find easy step-by-step instructions and fix your resume to get any job you want.
- Keywords:
- Applications for positions Job hunting Résumés (Employment)
- Resource Type:
- Others
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Others
Learn how to make a great resume by taking inspiration from professional resume examples written by other people with a similar background as you.
- Keywords:
- Applications for positions Job hunting Résumés (Employment)
- Resource Type:
- Others
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Others
In today’s job market, transferable skills are crucial in showcasing versatility and potential to excel across industries. Learn to incorporate transferable skills in a cover letter to land your next job!
Resumes are crucial for showcasing skills and experience, but when paired with a strong cover letter, they can distinguish you from a crowded field of applicants. A well-crafted cover letter allows you to highlight your value, express interest in the position and the company and emphasize transferable skills, particularly useful if you’re changing careers or lack extensive work experience.
Table of Contents- What are transferable skills?
- How to talk about transferable skills in a cover letter
- Cover letter examples with transferable skills
- Cover letter writing tips
- Keywords:
- Applications for positions Job hunting Cover letters
- Resource Type:
- Others
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Others
Your cover letter is a strong tool at your disposal during your job search. It often determines whether employers review or reject your resume. To keep your document out of the trash, use relevant cover letter samples and avoid common mistakes such as detailing every prior position in your career. How do you avoid such a mistake? How do you make your document more impressive than other candidates’ cover letters?
Consider including volunteer work in your letter. In some cases, it is not a good idea to mention this information, but often it improves your chances of standing out as a remarkable applicant. Use the following tips to learn how to use this type of experience to enhance your document.
- Keywords:
- Applications for positions Job hunting Cover letters
- Resource Type:
- Others
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Others
The Hong Kong Polytechnic University organized a seminar series focused on green deck development, specifically designed for FCE undergraduate students. The series offers opportunities to learn about the development of green decks, relevant research, and gain exposure to the practical aspects of the industry. This PDF contains the presentation material from Dr. Mark Hsu, covering the cost-benefit analysis of green deck development.
- Keywords:
- Urban renewal City planning -- Environmental aspects Pollution prevention China -- Hong Kong Cost effectiveness
- Resource Type:
- Others