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Qualitative Research Methods
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2025
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Video
In this talk I examine the role of humanities research where nearly every aspect of human experience is turned into data and analysed, in many cases to model, predict and modify behaviour. As a result and through advances in computing technology, artificial intelligence systems have colonised traditional areas of humanities research, including linguistics and language studies. Today, large multimodal models (LMM) can process text, images, videos and sound, potentially leading to the development of algorithmic approaches to modelling society and culture. In this talk, I explore how humanities researchers can leverage the benefits and mitigate the risks of these latest technological developments and prepare scholars for the challenges which lie ahead. I provide some examples from the Digital Media and Society Institute (DMSI) at the University of Liverpool where communication and media researchers are working with data scientists to investigate how multimodal information is re-contextualised across online media platforms. This includes new methods for studying information distortions (e.g. misinformation, disinformation and memes) and public reactions to key events.
Event date: 31/03/2025
Speaker: Professor Kay O’HALLORAN (University of Liverpool)
Hosted by: Faculty of Humanities
- Keywords:
- Artificial intelligence Research Humanities -- Research
- Resource Type:
- Video
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Video
In this talk, I will present the results of several studies examining qualitative and quantitative empirical research articles from applied linguistics. The studies use both corpus-based analyses and rhetorical genre analysis to describe similarities and differences across the two paradigms. Each of the studies draws on a corpus of published studies from journals that regularly publish both quantitative and qualitative articles on the topic of language learning and teaching.
I first describe the compilation of the corpus, which currently includes 863 studies from 2013 to 2023, and explain some of the challenges involved in using copyrighted materials in a time of calls for open science. Next, I explain the rationale for comparing qualitative and quantitative research in a subfield of applied linguistics. Specifically, I talk about the challenges of a field in which there appears to be a widening divide in the nature of research in the two paradigms along with unsubstantiated claims in research manuals characterizing the two paradigms.
The bulk of the talk will focus on my and my collaborators’ research agenda using our created corpus. Two of the studies focus on the role of theory in the empirical studies. The first study used a corpus-based analysis of the frequency and collocations of the lemma theor- while the second used rhetorical move analysis to show how theory was used in structuring literature reviews. Both studies revealed differences in the role of theory in the two paradigms that show how language choice and rhetorical moves reflect their epistemologies. The third study focused on citation use and revealed some differences, but more similarities. Finally, we have two studies in progress examining article structure and lexical bundles. Taken together, both studies show that quantitative research is more structured and predictable. I end by suggesting possible extensions of our research using qualitative methods.
The final part of this talk will explain the relevance of this research to both teaching academic writing and to the field of applied linguistics. With regard to teaching writing, I will give specific examples of how the various analyses used in the five studies can be transferred to heterogeneous writing classes to help students explore conventions in their own fields. Second, I explain how the studies suggest a widening gap between the two paradigms and how this gap presents problems for graduate programs, journals, and professional organizations, all of which, I argue, need to be more sensitive to acknowledging research in both paradigms.
Event date: 12/03/2025
Speaker: Professor Charlene POLIO (Michigan State University)
Hosted by: Faculty of Humanities
- Subjects:
- English Language
- Keywords:
- Applied linguistics -- Research Corpora (Linguistics) Academic writing
- Resource Type:
- Video
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Video
The Hong Kong Polytechnic University (PolyU) and the Hong Kong Alumni Association of Beijing Universities (HKAABJU) co-organised the “Together with Scientists” thematic event, as part of the key events of the second Hong Kong World Youth Science Conference 2025. Dr Elizabeth LEE, HKAABJU President, accompanied Prof. Andre GEIM, 2010 Nobel Prize in Physics and Prof. Harvey James ALTER, 2020 Nobel Prize in Physiology or Medicine to the PolyU campus, where the two Nobel laureates shared their outstanding research outcomes and unique insights in their respective fields of research during their keynote presentations. The event aimed to promote academic exchanges and inspire innovative thinking, attracting over 150 faculty members, students, scholars and researchers onsite, and more than 126,000 participants who joined online through various social media platforms to explore cutting-edge scientific issues.
Prof. Jin-Guang TENG, PolyU President expressed his gratitude to Prof. Geim and Prof. Alter for sharing their invaluable insights with the participants. He added, “As an innovative world-class university, PolyU is dedicated to advancing its research endeavours. The University has established numerous research institutes and research centres, including the PolyU Academy for Interdisciplinary Research and, more recently, the PolyU Academy for Artificial Intelligence. PolyU is also actively pursuing the opportunity to establish Hong Kong’s third medical school, with AI as a key enabler.”
Prof. Geim delivered a keynote presentation on “Wonder Materials”, sharing applications of graphene. Together with physicist Konstantin Novoselov, he was awarded the 2010 Nobel Prize in Physics for their groundbreaking contributions to the study of two-dimensional graphene materials. He is Director of the Manchester Centre for Mesoscience and Nanotechnology, Director of the Shenzhen Geim Graphene Center, Tsinghua–Berkeley Shenzhen Institute, Foreign Academician of the Chinese Academy of Sciences, Fellow of the Royal Society and Foreign Academician of the National Academy of Sciences, the United States. His research interests range from nanomaterials to buoyancy quantum states.
Prof. Alter shared his thoughts and experience on the theme “Roadmap to Success”. He was the co-recipient of the 2020 Nobel Prize in Physiology or Medicine, along with the virologists Michael Houghton and Charles M. Rice for their contribution to the discovery of the Hepatitis C virus. His research proved that Hepatitis C is a separate viral disease and enabled development of testing methods that help ensure blood safety. His work has paved the way for the diagnosis, treatment and prevention of Hepatitis C, saving the lives of millions.
During the subsequent panel discussion and Q&A session, the two speakers shared their insights on scientific research, encouraging the students and young researchers to continue to explore and advance in their academic pursuits.
Event date: 14/04/2025
Speaker: Prof. Andre GEIM, Prof. Harvey James ALTER
Hosted by: The Hong Kong Polytechnic University (PolyU) and the Hong Kong Alumni Association of Beijing Universities (HKAABJU)
- Keywords:
- Nobel Prizes Graphene Medical scientists Scientists
- Resource Type:
- Video