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Business Model Development
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e-book
Squeak is a modern open-source development environment for the classic Smalltalk-80 programming language. Despite being the first purely object-oriented language and environment, Smalltalk is in many ways still far ahead of its successors in promoting a vision of an environment where everything is an object, and anything can change at run-time. Squeak by Example, intended for both students and developers, will guide you gently through the Squeak language and environment by means of a series of examples and exercises. The book helps you get started with A Quick Tour of Squeak and guides you through A First Application. The Smalltalk language is introduced in three chapters on Syntax in a Nutshell, Understanding Message Syntax and The Smalltalk Object Model. Development with Squeak is covered in The Squeak Programming Environment and SUnit. Several of the key classes are presented in chapters on Basic Classes, Collections, Streams and Morphic. The first edition of the book concludes with chapters on Classes and Metaclasses and Frequently Asked Questions.
- Subjects:
- Computing, Data Science and Artificial Intelligence
- Keywords:
- Textbooks Smalltalk-80 (Computer program language) Squeak Multimedia systems
- Resource Type:
- e-book
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e-book
Think Bayes is an introduction to Bayesian statistics using computational methods. The premise of this book, and the other books in the Think X series, is that if you know how to program, you can use that skill to learn other topics. Most books on Bayesian statistics use mathematical notation and present ideas in terms of mathematical concepts like calculus. This book uses Python code instead of math, and discrete approximations instead of continuous mathematics. As a result, what would be an integral in a math book becomes a summation, and most operations on probability distributions are simple loops. I think this presentation is easier to understand, at least for people with programming skills. It is also more general, because when we make modeling decisions, we can choose the most appropriate model without worrying too much about whether the model lends itself to conventional analysis. Also, it provides a smooth development path from simple examples to real-world problems.
- Subjects:
- Computing, Data Science and Artificial Intelligence and Mathematics and Statistics
- Keywords:
- Python (Computer program language) Textbooks Bayesian statistical decision theory
- Resource Type:
- e-book
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e-book
The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate program and in an executive MBA course designed to integrate the concepts of marketing and competitive strategy. Over the course of time, the 3-Circle model has been successfully used by hundreds of organizations throughout the world in establishing and growing their market positions. Many of the case examples in this book demonstrating applications of the 3-Circle model applications are from executives who have attended executive education training at the University of Notre Dame. The development of competitive strategy is difficult because there are a lot of moving parts, as well as hundreds of frameworks, that might potentially guide the effort. Executives appreciate how the 3-Circle model simplifies the integration of customer, firm, and competitor analysis to generate growth strategies. It also provides a common language and process for understanding and explaining competitive advantage and for identifying profitable growth strategy.
- Subjects:
- Marketing
- Keywords:
- Strategic planning Corporations -- Growth Marketing -- Planning Textbooks Marketing -- Management
- Resource Type:
- e-book
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e-book
Human Relations by Laura Portolese-Dias addresses all of the critical topics to obtain career success as they relate to professional relationships. Knowing how to get along with others, resolve workplace conflict, manage relationships, communicate well, and make good decisions are all critical skills all students need to succeed in career and in life. Human Relations is not an organizational behavior; rather, it provides a good baseline of issues students will deal with in their careers on a day-to-day basis. It is also not a professional communications, business English, or professionalism textbook, as its focus is much broader — on general career success and how to effectively maneuver in the workplace. From communication challenges to focusing on one's own emotional intelligence, the examples throughout Human Relations will help students understand the importance of the human side in their career. This book's easy-to-understand language and tone is written to convey practical information in an engaging way. Every chapter opens with a realistic example which introduces a concept to be explained in detail later. Each chapter contains relevant examples, YouTube videos, figures, learning objectives, key takeaways, exercises, and a chapter-ending case that offer different ways to promote learning. Many of the end-of-section exercises offer self-assessment quizzes, so students may engage in self-understanding and development.
- Subjects:
- Management
- Keywords:
- Interpersonal relations Personnel management Textbooks
- Resource Type:
- e-book
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e-book
Developing New Products and Services by Sanders is an outstanding contribution to market research. The book focuses on the upfront activities and ideas for new product and service development. A central theme of Developing New Products and Services is that there is, or should be, a constant struggle going on in every organization, business, and system between delivering feature-rich versions of products and services using extravagant engineering and delivering low-cost versions of products and services using frugal engineering. Students will come away with this notion and how to manifest it as a contributing employee at any company. A number of powerful concepts and tools are presented so your students can better understand how to facilitate new product development. For example, three templates are featured that facilitate new product and service development. The FAD (features, attributes, and design) template is used to identify the features and attributes that can be used for product and service differentiation. The Ten–Ten planning process contains two templates: an Organizational and Industry Analysis template and the Business Plan Overview template. These two templates coupled with the FAD template can be used to develop a full-blown business plan. In addition, Developing New Products and Services includes the following topics: entrepreneurship, technology and product life cycles, product and service versioning, product line optimization, creativity, lock-in real options, business valuation, and project management. Evaluate Developing New Products and Services by Sanders for your marketing courses today.
- Subjects:
- Management and Industrial and Systems Engineering
- Keywords:
- Product differentiation New products Textbooks
- Resource Type:
- e-book
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e-book
We set out to design an introductory course governed by four themes: Give students a good idea of what a career in MIS looks like by doing MIS. Enhance the professionalism of deliverables by teaching design and usability concepts. Promote creativity by assigning projects that demand it. Teach students about cloud computing by having them do cloud computing. Students in an introductory Management Information Systems (MIS) course often ask what a career in MIS looks like. Lacking a clear vision, they make their own assumptions. Often they assume the career involves programming with little human interaction. That MIS is a technical field could not be further from the truth. MIS job descriptions typically require candidates to be able to collaborate, communicate, analyze needs and gather requirements. They also list the need for excellent written and communication skills. In other words, MIS workers are constantly interacting with other people both inside and outside the organization. They are coming up with creative solutions to business problems. This course is designed to help students get a feel for what a career in MIS would be like. Our students report that they learn more about information systems from their internships than from their IS courses. Consequently, we designed a course that looks very much like an internship—an introduction to the field followed by a substantial project. Chapter 1 begins by introducing the information systems landscape. Here we discuss all the usual suspects: the information systems triangle, the systems development life cycle, transaction systems (ERP, SCM, CRM), collaboration systems, and business intelligence systems. Other aspects of the landscape such as usability, outsourcing, database concepts and so forth are introduced throughout chapter in Chapter 2 where they fit in naturally with the flow of the project. Chapter 2 is the substantial project which runs over a number of chapters. Over the course of the semester, students plan, build, and develop a proposal for an iPhone application. They develop a very realistic mockup. They also build a website to help market and support the app. Students are engaged because the project is fun and feels real. However, they are simultaneously learning business concepts and MIS skills. Prior to the existence of this course, we were only able to give such an interesting project at the senior level. Now, even as freshmen, students have a real experience of MIS in operation. A by product of creating an engaging course is increased enrollment in the MIS major. Even students who have never heard of MIS become excited about the major and either switch majors or add it as a double major or minor. Many other books have students study tools and then do a case. By contrast, most of this book is a case. Much like the real world, we introduce tools when needed, and only to the extent needed, to get at each part of the case.
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e-book
This book is suited for the Entrepreneurship or Innovation course with an emphasis on Sustainability or for a course devoted entirely to Sustainability. What are the trends and forces underlying the changing character of the business-environment relationship? How they are creating significant entrepreneurial opportunities for individuals and companies? Around the world, the movement toward ”sustainable development“ has caused many firms to adopt policies and practices that reflect what is sometimes called a ”sustainable business“ or ”triple bottom line“ approach. ”Triple bottom line“ refers to the demonstration of strong performance across economic, social, and environmental indicators. Those measures serve as indicators of fiduciary responsibility to a growing set of concerned investors and therefore can help ensure access to capital. They also enable innovators to lower costs, create strategic differentiation, reduce risk, and position themselves for competitive advantage over rivals less attuned to trends. The deep roots of sustainability thinking are now evident in widespread and increasingly visible activities worldwide, and Sustainability, Innovation, and Entrepreneurship explores this evolution; its necessity, its implications and its progression.
- Subjects:
- Management
- Keywords:
- Entrepreneurship Business -- Environmental aspects Sustainable development Textbooks
- Resource Type:
- e-book
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Others
GitHub is a development platform inspired by the way you work. From open source to business, you can host and review code, manage projects, and build software alongside 50 million developers. GitHub brings teams together to work through problems, move ideas forward, and learn from each other along the way. You can write better code, manage your chaos, and find the right tools in GitHub.
- Course related:
- EIE6811 Guided Study in Electronic and Information Engineering I/II/III and EE4006A Individual Project
- Subjects:
- Computing, Data Science and Artificial Intelligence
- Keywords:
- Computer software -- Development Software engineering Git (Computer file)
- Resource Type:
- Others
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Video
In 17 episodes, Anna Akana will teach you entrepreneurship skills to help you start and run a small business. This course is based on a college-level curriculum with a variety of reference texts, including the Strategyzer Business Model Canvas. By the end of the course, you will be able to: (1) Evaluate the quality of an idea and take steps to turn it into a small business (2) Understand the legal basics of business entity formation, sales, costs, and other finances (3) Develop a clear value proposition for your business and customer relationships (4) Navigate other businesses, including both competition and key partners (5) Define success for yourself as an entrepreneur, and recognize failure
- Course related:
- HTM2302 Accounting and Control in Hospitality and Tourism
- Subjects:
- Management
- Keywords:
- Entrepreneurship
- Resource Type:
- Video
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e-book
'Institutional critique’ is best known through the critical practice that developed in the late 1960s and early 1970s by artists who presented radical challenges to the museum and gallery system. Since then it has been pushed in new directions by new generations of artists registering and responding to the global transformations of contemporary life. The essays collected in this volume explore this legacy and develop the models of institutional critique in ways that go well beyond the field of art. Interrogating the shifting relations between ‘institutions’ and ‘critique’, the contributors to this volume analyze the past and present of institutional critique and propose lines of future development. Engaging with the work of philosophers and political theorists such as Michel Foucault, Judith Butler, Gilles Deleuze, Antonio Negri, Paolo Virno and others, these essays reflect on the mutual enrichments between critical art practices and social movements and elaborate the conditions for politicized critical practice in the twenty-first century.
- Subjects:
- Visual Arts
- Keywords:
- Institutional Critique (Art movement)
- Resource Type:
- e-book