Design Thinking: Theories and Applications
Design thinking has become very popular recently. It is because many people believe that design thinking can help generate innovative solutions. Many business and non-business organizations are adopting it to resolving their problems. Even business schools and other disciplines include design thinking in their curriculum. Then, what is design thinking, really? And how can it benefit us?
Design thinking is commonly recognized as a problem-solving process that includes five stages - Empathize, Define, Ideate, Prototype and Test. However, when we compare the design thinking process with the conventional problem-solving process, there are no major differences, except the implementation part. Design thinking looks at problems with a holistic and human-centric perspective. It also tackles complex problems by using a non-linear approach. However, some people claim that considering design thinking as a problem-solving process is too simplistic.
Actually, design thinking should be considered as behaviors and attitudes when dealing with problems. Design thinkers use different thinking styles and attitudes when approaching problems. Design thinkers possess certain personal traits like human-centeredness, having a flexible and creative thinking style, being comfortable with subjective and intuitive judgement, and high self-efficacy. These thinking styles and attitudes help not only in problem-solving but also in finding opportunities. In order to be proficient in design thinking, we should not only understand the design Thinking process, but also have to make ourselves become a design thinker.
This MOOC provides you with core knowledge about design thinking and demystifies design thinking as a process for solving complex and wicked problems.
- Video Transcript: English