PolyU HK

PolyU OER Portal

PolyU Library

PolyU OER Portal

Search OER Collection

ALL

PolyU OER

Internet Resource

Results for: Keywords Hospitality industry -- Marketing Keywords Ski resorts -- Marketing Language Chinese Year 2023

Others

Daming Shan Sky Resort | GreatCase100

The case of Daming Mountain Ski Resort demonstrates that innovative products and marketing strategies have succeeded in increasing patronage and filling the gap in local winter tourism.

Subjects:

Marketing and Hotel, Travel and Tourism

Keywords:

Hospitality industry -- Marketing Ski resorts -- Marketing

Resource Type:

Others

Privacy Statement Contact Us Web Accessibility Pao Yue-kong Library, The Hong Kong Polytechnic University. All Rights Reserved.