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Results for: Affiliation Hong Kong Polytechnic University Creator / Instructor Lin, Qun Keywords Internet marketing Keywords Social media

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Holiday Inn Express | GreatCase100

The Holiday Inn Express case demonstrates how short videos, offline sharing sessions, and diversified activities have established a close emotional bond with the target group.

Subjects:

Marketing and Hotel, Travel and Tourism

Keywords:

Hospitality industry -- Marketing Bring (Marketing) Hotels -- Marketing Internet marketing Social media

Resource Type:

Others

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