Search OER Collection

ALL

PolyU OER

Internet Resource

Results for: Creator / Instructor Deng, Jing Keywords Target marketing Used in HTM534 Managing Marketing in the Hospitality and Tourism Industry Year 2023

Others

Jiu Longkou Scenic Spot | GreatCase100

The case of Jiulongkou Scenic Spot demonstrates that through the strategy of joint marketing and new media marketing, it successfully attracted the cooperation of Photo Travel Club and Spring Airlines to develop the tour itinerary,gaining immense popularity and sales.

Subjects:

Marketing and Hotel, Travel and Tourism

Keywords:

Strategic alliances (Business) Hospitality industry -- Marketing Hotels -- Marketing Target marketing

Resource Type:

Others

Search OER Collection

ALL

PolyU OER

Internet Resource

Discipline

Subjects

Keywords

Resource Type

Creator / Instructor

Affiliation

Year

Language

Used in

Jiu Longkou Scenic Spot | GreatCase100

Search OER Collection

ALL

PolyU OER

Internet Resource

Search Constraints

Search Results