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Video
This course is an introduction to game theory and strategic thinking. Ideas such as dominance, backward induction, Nash equilibrium, evolutionary stability, commitment, credibility, asymmetric information, adverse selection, and signaling are discussed and applied to games played in class and to examples drawn from economics, politics, the movies, and elsewhere.
- Subjects:
- Mathematics and Statistics and Economics
- Keywords:
- Game theory
- Resource Type:
- Video
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MOOC
With rapid globalization and proliferation of social media, businesses and organizations are in face of enormous communication challenges. How to communicate effectively on social media, how to manage social media data analysis as well as handling fake news are definitely at the top of the list.
By seeing challenge as opportunity, this course aims to unfold the communication challenges induced by the rise of social media in business corporations and most importantly, offer solutions to overcome these challenges. In addition, the course serves presents a vantage point to forge an interface of synergy between academics and practitioners to discuss and address global communication challenges. Participants can benefit from meaningful synergy between academics and practitioners as well as learning materials and meaningful multilateral discussions surrounding authentic communication cases and industrial practices engaging both instructors and participants. In sum, this course provides insights for business leaders, senior managerial members, and communication professionals by discussing the major communication challenges encountered by businesses around the world which in turn, helps the participants to advance their career in the ever-changing communication environment.
- Subjects:
- Communication
- Keywords:
- Social media Information technology -- Management
- Resource Type:
- MOOC
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MOOC
This data analytics course takes an interdisciplinary approach to demonstrate the data analytics process in the context of accounting and finance. The growing volume of both structured and unstructured data has pushed forward a more data-driven form of decision-making in accounting and finance. In order to keep up with the Big Data era advancements, accountants and finance professionals need to have a data analyst mindset to excel in their jobs. This course will illustrate different concepts of accounting and finance with the application of data analytics. It will not only help the learners to develop their skills to ask the right questions but also teach them how to master the data and use different tools like Excel and Tableau to analyze the data. In the end, the learners will be able to interpret the results and make their decisions effectively.
This course will use a simple framework that helps the learners to develop an analytical mindset. This framework (QDAR) has four major components:
1. Ask the right Q uestions to address an issue in accounting or finance contexts.
2. Understand the different data types and how to retrieve and clean D ata.
3. Conduct different data A nalyses to answer the questions
4. Communicate the R esults to the decision-makers using graphs, visualizations and reports.
The whole course will cover different aspects of the framework in conjunction with different types of analyses. There will be additional datasets for the verified learners through which they can practice what they have learned during the course.
- Subjects:
- Accounting and Finance
- Keywords:
- Accounting -- Data processing Finance -- Data processing
- Resource Type:
- MOOC
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MOOC
Aviation is essential for global business as it supports worldwide travelling and cargo transportation. Before COVID-19, the economic benefits generated by the industry across countries showed a growing trend. This course is aimed to provide learners with a broad understanding of airport services in different phases in terms of design and engineering. Learners will receive basic knowledge of how an airport operates. Key topics include the future perspective of air traffic control, air traffic flow management, airport management, facility planning, airport terminal design for the post-pandemic world and ground services.
- Subjects:
- Aeronautical and Aviation Engineering and Logistics
- Keywords:
- Airports -- Management Aeronautics Commercial -- Management Airlines -- Management
- Resource Type:
- MOOC
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e-book
Chang Ha-Joon, Reader of Cambridge University once said, people tend to think that economics is difficult, and should be left for the experts; even economists share the same mood, it should better be left to us!
Nevertheless, everybody engage in economic activities everyday. Can’t we just understand economics with common sense? Suffocated by technical jargons, can economics really help us to better grasp economic reality? Or, are they merely chicaneries misleading the whole world……including top government officials who often suffer from Intellectual disability?!
It is time to awaken, and let us demystify economics together!
劍橋大學經濟學教授張夏準曾說：人們往往覺得經濟學高深莫測，若非專家不宜評頭品足；就連不少經濟學家也這樣想，經濟學還是留給我們這些專家好了！
問題在於：每個人每日都在參與經濟活動，難道就不能用常識來了解經濟？經濟學故弄玄虛的專業術語，真能幫助我們更加認識經濟現實？抑或那只是一套「語言偽術」，一直愚弄著全世界的所有人……包括那些欠缺思考能力的決策官員？
是時候共同掃盲，齊齊走出經濟學的迷障！
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Video
An online lecture on the topic of "A First Look into AI+ Investment".This lecture is suitable for secondary school and university students as well as the general public.
- Subjects:
- Finance
- Keywords:
- Artificial intelligence -- Forecasting Investments
- Resource Type:
- Video
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Video
An online lecture on the topic of "Fundamentals of Modern Marketing".It introduce the basic understanding about what is marketing the importance of marketing and also how would the marketers develop the marketing plan and strategies. This lecture is suitable for secondary school and university students as well as the general public.
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Video
This video series is designed to teach bench researchers how scientists develop and execute strategy. Content includes an overview of how scientific enterprises use business strategy such as determining value proposition, identifying stakeholders, and defining vision. Concepts will be reinforced using practical examples from academic and industry settings.
- Subjects:
- Management
- Keywords:
- Strategic planning
- Resource Type:
- Video
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Video
This video series is designed to teach bench researchers how scientists in scientific enterprises structure business deals to achieve strategic goals. Content covers an overview of the business development process and includes identifying gaps, deal types and structure, and defining success. Concepts will be reinforced using practical examples from academic and industry settings.
- Subjects:
- Management
- Keywords:
- Business planning Industrial management
- Resource Type:
- Video
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Others
Students read about the different kinds of economic interest groups including business and trade associations, labor unions, agricultural organizations, and professional associations.
- Subjects:
- Economics
- Keywords:
- Pressure groups
- Resource Type:
- Others