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Networking is, as its name implies, work. And like any job, networking takes skills.
That's right: there’s more to the networking hustle than showing up at an event and hitting the bar. (It takes more than inviting someone to meet for a cup of coffee, too.) Networking has its own skillset, one that you have to work to hone. But luckily, you can get good at networking. Here's a guide on how to network—from how to view this often-dreaded activity to what to say and how to keep the conversation going.
- Keywords:
- Job hunting Career development Interpersonal relations Business networks Social networks
- Resource Type:
- Others
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Others
This case study discusses Marriott Hotel Group's implementation of a food-themed accommodation experience program, which allows visitors to discover the most authentic local snacks and exciting stories from a new perspective of Hong Kong. This program increased customer satisfaction, the hotel's occupancy rate, and overall revenue through word-of-mouth promotion.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Food service -- Marketing Hospitality industry -- Marketing China -- Hong Kong
- Resource Type:
- Others
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Video
In a talk that could change how you see things, designer and artist Jiabao Li introduces her conceptual projects that expose the inherent bias of digital media. From a helmet that makes you "allergic" to the color red to a browser plug-in that filters the internet in an unexpected way, Li's creations uncover how technology mediates the way we perceive reality.
- Subjects:
- Interactive and Digital Media, Communication design, and Technology
- Keywords:
- Visual perception in art Digital media Pattern perception
- Resource Type:
- Video
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Video
In 10 episodes, John Green will teach you how to navigate the internet! We’ve partnered with MediaWise, The Poynter Institute, and The Stanford History Education Group to develop this curriculum of hands-on skills to help you evaluate the information you read online. By the end of this course, you will be able to: * Examine information using the same skills and questions as fact-checkers * Read laterally to learn more about the authority and perspective of sources * Evaluate different types of evidence, from videos to infographics * Understand how search engines and social media feeds work * Break bad internet habits like impatience and passivity, and build better ones
- Keywords:
- Information literacy Human-computer interaction Study skills
- Resource Type:
- Video
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MOOC
Driving Hotel Revenues is an online course where you will develop a comprehensive knowledge base related to three key areas of hospitality marketing and sales: - Distribution Channels - Revenue Management - E-Marketing and Social Media
- Course related:
- HTM3202 Financial Management in Hospitality and Tourism and HTM4337 Revenue Management
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Hotel management Revenue management
- Resource Type:
- MOOC
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MOOC
In this course, you will walk away with finding the goal of operating IG: increase brand exposure, accumulate fanfare, and increase conversion traffic; learn more about IG content marketing strategy and create exclusive eye-catching content; and learn to spot the insight reports and advanced data to optimize IG operations.
- Course related:
- MM2B05 Introduction to Marketing and HTM2324 Marketing in Hospitality Tourism and Events in Digital Age
- Subjects:
- Marketing
- Keywords:
- Marketing Internet marketing
- Resource Type:
- MOOC
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Video
PiXimperfect, hosted by Unmesh Dinda, is a free resource for learning Photoshop and Lightroom. We believe in learning the concept, rather than learning the steps so that you can translate "your" imagination visually to the world. This will make you a better decision-maker, rather than letting others make decisions for you. Since every situation is different and the definition of "beauty" is subjective, it is essential that you master the approach, and then the steps will automatically follow. Our motto is "Keep Creating." We always say to our students: "Don't worry so much about the quality, because time will improve it. Don't spend so much time getting things pixel-perfect, so that you end up not finishing it. Just 'Keep Creating,' and your consistency will take care of the rest."
- Course related:
- SD2862 Advertising Photography
- Subjects:
- Photography
- Keywords:
- Photography -- Digital techniques Adobe Photoshop lightroom Adobe Photoshop
- Resource Type:
- Video