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Social Impact Management
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Hotel Indigo Shanghai Jing'An successfully implemented a co-marketing strategy through its collaboration with FUJIFILM. By creating a FUJIFILM creative center in the lobby, guests were able to experience cameras, printing, and sound photo installations. Themed events and an afternoon tea package further engaged the target market. Media exposure and social media interaction generated increased brand awareness and occupancy rates. While the impacts of the campaign on long-term success are still being determined, the hotel must continue to stay innovative and captivating to attract repeat guests in an ever-changing market. To further increase revenue, Hotel Indigo Shanghai Jing'An should focus on developing strategies that encourage customer loyalty.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Strategic alliances (Business) Hotels -- Marketing Hospitality industry -- Marketing
- Resource Type:
- Others
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Others
In the Federal Aviation Administration(FAA), Human Factors is defined as a“multidisciplinary effort to generate and compile information about human capabilities and limitations and apply that information to equipment, systems,facilities, procedures, jobs, environments, training, staffing, and personnel management for safe,comfortable, and effective human performance” (FAA Order 9550.8A). FAA human factors researchers seek to understand the physical, behavioral, cognitive, and social characteristics of aviation professionals—such as pilots, air traffic controllers,technical operations specialists, and aircraft maintenance technicians—and the systems that they use.
- Course related:
- AAE4903 Human Factors in Aviation
- Subjects:
- Aeronautical and Aviation Engineering
- Keywords:
- Aeronautics -- Safety measures United States. Federal Aviation Administration Aeronautics -- Human factors
- Resource Type:
- Others
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MOOC
The course describes the theoretical underpinnings of USR. It showcases some effective practices and activities carried out in institutions around the world. The course also promotes understanding of the USR concept, its implications, impacts, evaluation, possible implementation methods, and replicability. In doing so, it contributes to the expansion and consolidation of the USR movement. It provides a knowledge base for designing, planning, implementing, and evaluating programs from the fundamentals of USR and some existing good practices.
No prior knowledge is required to join the course. This course is for you especially if you are an administrator, a professor, or a professional staff member interested in learning new creative ways from the experts' at the universities to address the needs of society including SDGs (Sustainable Development Goals). If you are a government official or a foundation representative seeking ways to strengthen higher education, this course will help you explore future opportunities and directions.
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Others
Learn more about finding a journal for publication, open access, predatory journals, your copyright as an author, social media in academics, enhancing your visbility, networking, tools for sharing and co-writing or research data management.
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Video
"For all that's ever been said about climate change, we haven't heard nearly enough about the psychological impacts of living in a warming world," says science writer Britt Wray. In this quick talk, she explores how climate change is threatening our well-being -- mental, social and spiritual -- and offers a starting point for what we can do about it.
- Subjects:
- Health Sciences and Environmental Sciences
- Keywords:
- Climatic changes -- Social aspects Mental health
- Resource Type:
- Video
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Video
For the poor and vulnerable, the health impacts of climate change are already here, says physician Cheryl Holder. Unseasonably hot temperatures, disease-carrying mosquitoes and climate gentrification threaten those with existing health conditions, while wealthier people move to higher ground. In an impassioned talk, Holder proposes impactful ways clinicians can protect their patients from climate-related health challenges -- and calls on doctors, politicians and others to build a care system that incorporates economic and social justice.
- Subjects:
- Social ecology and Health Sciences
- Keywords:
- Public health Climatic changes -- Social aspects
- Resource Type:
- Video
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Video
"The only way we're going to make substantial progress on the challenging problems of our time is for business to drive the solutions," says social impact strategist Wendy Woods. In a data-packed talk, Woods shares a fresh way to assess the impact all parts of business can have on all parts of society, and then adjust them to not only do less harm but actually improve things. Learn more about how executives can move beyond corporate social responsibility to "total societal impact" -- for the benefit of both a company's bottom line and society at large.
- Subjects:
- Corporate Social Responsibility
- Keywords:
- Industries -- Social aspects Social responsibility of business
- Resource Type:
- Video
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e-journal
In this journal platform, you can find the articles which published under the Creative Commons Attribution-NonCommercial 4.0 International License. The journal covers a various disciplines, including:
Biomedical & Life Sciences
Business & Management
Chemistry & Material Science
Computer & Communications
Earth & Environmental Science
Engineering
Humanities
Physics & Mathematics
Social Sciences
- Subjects:
- Computing, Data Science and Artificial Intelligence, Chemistry, Management, Environmental Sciences, Biology, Physics, and Mathematics and Statistics
- Keywords:
- Chemistry Management Environmental sciences Physics Industrial management Mathematics Social Sciences Engineering Humanities Computer science Biology
- Resource Type:
- e-journal
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e-journal
Maxwell Scientific Publication Corp. operates as an independent science and technology publisher with a global reputation for quality products and services to contribute to the advancement of research knowledge. In this journal platform, you can find the articles which published under the open license. The journal including the disciplines:
Agricultural Sciences
Business Management & Economics Computer & Information Technology
Engineering
Food Science and Technology
Mathematics
Medicines
Social Sciences
- Subjects:
- Computing, Data Science and Artificial Intelligence, Economics, Management, Environmental Sciences, Biology, Physics, Health Sciences, Mathematics and Statistics, Chemistry, Medicine, and Food Science
- Keywords:
- Food industry trade Economics Social sciences Statistics Science Agriculture Technology Food science Fisheries Industrial management Mathematics Periodicals Life sciences Dairying Engineering Environmental sciences Aquatic sciences Information technology Medicine
- Resource Type:
- e-journal
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e-book
"An introductory textbook in business that covers a variety of topics: The Foundations of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Motivating Employees, Managing Human Resources, Union/Management Issues, Marketing: Providing Value, Accounting and Financial Information, and Personal Finances."--BC Campus website.