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Hong Kong Polytechnic University
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Video
EDC presents a series of showcases that share project deliverables and innovations in TEL, promoting sustainable and impactful practices that resonate across PolyU and beyond. Showcase One proudly presents two departmental interventions funded by PolyU’s Quality Incentive Scheme Stage 1, which promotes eLearning, Teaching and Assessment (eLTA) by grooming and rewarding outstanding performance:
APSS on the Move: Incubation of L&T Strategies before, during and beyond the Pandemic Era.
AAE: Using an online platform, Github, to shape and build the students' problem-solving and learning-to-learn abilities through a flip-class project teaching approach.
Event Date: 13/10/2022
Presenter(s): Chui, Eric; Chu, Rodney; Hsu, Li Ta
Facilitator: Harbutt, Darren
- Subjects:
- Lesson Design, Student Engagement, and Good Practices
- Keywords:
- Internet in education Educational technology Web-based instruction
- Resource Type:
- Video
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Video
This video is about 'how to create high-quality ideas?'.
- Keywords:
- Information literacy -- Study teaching (Higher)
- Resource Type:
- Video
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Video
This video is about "where does information come from?".
- Keywords:
- Information literacy -- Study teaching (Higher)
- Resource Type:
- Video
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Others
This case study discusses how Hyatt on Bund successfully marketed traditional Austrian culture by hosting "The BALL," attracting high-end consumers and participation from various consulates and improving the hotel's brand image and banquet sales. At the same time, the hotel also faces the challenge of maintaining the event's innovation and increasing profits.
- Subjects:
- Hotel, Travel and Tourism and Marketing
- Keywords:
- Hospitality industry -- Marketing Hotels -- Marketing Special events -- Management
- Resource Type:
- Others
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Others
This case discusses how the InterContinental One Thousand Island Lake Resort transformed unused office space into a children's playground using the popular IP character "Ali," attracting attention from families and self-driving tourists within the province and generating over 5 million in revenue, surpassing the same period last year by 30%. This successful promotion has effectively enhanced the hotel's brand image and income.
- Subjects:
- Hotel, Travel and Tourism and Marketing
- Keywords:
- Hospitality industry -- Marketing Target marketing Family vacations Hotels -- Marketing
- Resource Type:
- Others
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Others
The case of Wuzhen demonstrates the successful building of a tourism brand through marketing strategies such as public relations promotion and celebrity effects, ticket pricing strategies, and product differentiation, which attracts many tourists and achieves both economic and social benefits.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Villages Tourism -- Marketing Tourism China -- Tongxiang Xian (Zhejiang Sheng)
- Resource Type:
- Others
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Others
The case of The Hilton Shanghai Hongqiao Yuanyi demonstrates the process of attracting high-end consumers and generating significant revenue through precise targeting and developing new products.
- Subjects:
- Marketing and Hotel, Travel and Tourism
- Keywords:
- Postnatal care Hospitality industry -- Marketing Hotels -- Marketing Target marketing
- Resource Type:
- Others
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Video
The hybrid classroom is a challenging pedagogical environment for a teacher to work within. In this session, we will hear from a teacher who will discuss his planning and implementation of hybrid lessons. He will also explain how he works with teaching assistants to ensure that together they give a quality lesson.
Event Date: 3/3/2021
Facilitator(s): Thomas Lee (BME), Maria Gan (BME), Kai Pan Mark(EDC), John Sager (EDC)
- Subjects:
- Student Engagement and Lesson Design
- Keywords:
- Blended learning Computer-assisted instruction Teaching -- Computer network resources
- Resource Type:
- Video
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Video
This video is about the basics techniques of evaluating information.
- Keywords:
- Information literacy -- Study teaching (Higher)
- Resource Type:
- Video
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Video
An online lecture on the topic of "The Magic of Light".This lecture is suitable for secondary school and university students as well as the general public.
- Subjects:
- Physics
- Keywords:
- Light Reflection (Optics)
- Resource Type:
- Video