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Video
During the sixteenth and early seventeenth centuries, the relaxation of the Ming sea ban, along with the arrival of the Europeans, generated a multipolar environment in East Asia. It revolved around the intra-Asian exchange centered upon Chinese silk and Japanese silver, and a nascent global flow of New World bullion to China and spices for Western Europe. The situation changed during the mid-seventeenth century amid mounting restrictions on overseas contacts from the Tokugawa shogunate of Japan and the consolidation and militarization of Chinese merchants under the Zheng family. By 1683, when the Qing forced the Zheng to surrender and occupied their bastion of Taiwan, China had achieved naval preeminence in the East Asian sea lanes. Other than a few outposts, the Europeans had largely withdrawn from the area north of island Southeast Asia, which remained under the hegemony of the Dutch East India Company. In 1684, the Qing court legalized private trade and travel abroad, prompting another wave of overseas migration. Authorities in China and across eastern maritime Asia enacted policies that kept the Qing merchants and immigrants separate from the earlier Ming loyalists. Additionally, both groups of Chinese were accorded significant political, economic, and legal privileges. This infrastructure, backed by Qing naval power, paved the way for the “Chinese century” in maritime Asia.
Event date: 09/11/2022
Speaker: Dr. Xing Hang
Hosted by: Confucius Institute of Hong Kong
- Subjects:
- Area Studies and Chinese Studies
- Keywords:
- Chinese diaspora Chinese Qing Dynasty (China) Southeast Asia
- Resource Type:
- Video
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Video
In this lecture, Prof. Sifakis will discuss the relevance of existing criteria for comparing human and machine intelligence and show some notable analogies and differences between scientific knowledge and that produced by neural networks. Emphasising that autonomy is an important step towards Artificial General Intelligence (AGI), he will present a characterisation of autonomous systems, and showing key differences with mental systems equipped with common sense knowledge and reasoning, and advocate challenging work directions, including the development of a new foundation for systems engineering and scientific knowledge, and the joint exploration of physical and mental phenomena that embody human intelligence.
Event date: 3/3/2023
Speaker: Prof. Joseph Sifakis
Hosted by: PolyU Academy for Interdisciplinary Research
- Subjects:
- Computing, Data Science and Artificial Intelligence
- Keywords:
- Artificial intelligence
- Resource Type:
- Video
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Case Study
This study explained how it combined RV travel and camping, popular overseas, to create a brand that focuses on RVs' unique and personalized experience. It also analyzes how to create a new concept of RV travel and its financial benefits.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Hotels -- Marketing Recreational vehicle camping Target marketing Hospitality industry -- Marketing
- Resource Type:
- Case Study
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Case Study
This study discusses a new concept of co-branding between a hotel and a tea brand, which has given both parties a unique understanding of IP cooperation, providing differentiated and personalized services to customers.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Strategic alliances (Business) Hotels -- Marketing Hospitality industry -- Marketing
- Resource Type:
- Case Study
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Case Study
This study discusses a new concept of afternoon tea takeaway with a stylish box design - a calendar box and a Christmas bear developed by Conrad Hotels and its revenue outcomes.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Hotels -- Marketing COVID-19 (Disease) -- Economic aspects Restaurant management Hospitality industry -- Marketing
- Resource Type:
- Case Study
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Case Study
This study analyzes how Shangri-La Hotel worked on the live-streaming room through platform promotion, increased live-streaming popularity, and order conversion rate.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Live streaming Internet marketing Hotels -- Marketing Hospitality industry -- Marketing
- Resource Type:
- Case Study
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Case Study
This study discussed a new hotel package, "Study+vocation," a marketing program of Shanghai Pudong Mandarin Oriental Hotel during the CO-VID 19 epidemic. It takes the stress out of families with working parents and provides a comfortable and reliable learning environment.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Hotels -- Marketing Target marketing Family vacations Hospitality industry -- Marketing Hotels -- Pet accommodations
- Resource Type:
- Case Study
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Case Study
This study discussed a new hotel package, "Study+vocation," a marketing program of Shanghai Pudong Mandarin Oriental Hotel during the CO-VID 19 epidemic. It takes the stress out of families with working parents and provides a comfortable and reliable learning environment.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Hotels -- Marketing COVID-19 (Disease) -- Economic aspects Target marketing Hospitality industry -- Marketing
- Resource Type:
- Case Study
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Case Study
This study analyzes how Disney designed a series of exciting new programs and themed offerings during the CO-VID 19 epidemic. As a result, more visitors were willing to pay for the experience, and it achieved Disney's goal of increasing revenue.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- China -- Hong Kong Amusement parks -- Marketing
- Resource Type:
- Case Study
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Case Study
This study discussed Marriott BONVOY Wedding marketing progress and explained how to raise potential clients' enthusiasm on Chinese Valentine's Day. By providing one-stop wedding services, Marriott successfully inspires customers to influence, recommend and develop other users around them, thus better breaking through the market barriers.
- Subjects:
- Hotel, Travel and Tourism
- Keywords:
- Hotels -- Marketing Weddings Target marketing Special events -- Management Hospitality industry -- Marketing
- Resource Type:
- Case Study