Hotel and Tourism Management

Hotel, Travel and TourismVIEW MORE

Case Study  AR Technology in Hospitality Industry: A Case of Holiday Inn London

AR Technology in Hospitality Industry: A Case of Holiday Inn London

Case Study  AI Trip Planner: A Case of Booking.com

AI Trip Planner: A Case of Booking.com

Case Study  Content Monitoring Technology in Marketing: A Case of PropertyVIEW

Content Monitoring Technology in Marketing: A Case of PropertyVIEW

Case Study  Blockchain Technology in Hotel Industry: A Case of Shangri-La Hotels & Resorts

Blockchain Technology in Hotel Industry: A Case of Shangri-La Hotels & Resorts

Case Study  Hotel Food & Beverage Membership: A Case of Mandarin Oriental Hong Kong

Hotel Food & Beverage Membership: A Case of Mandarin Oriental Hong Kong

Case Study  AI Application in Hospitality Industry: A Case of FlyZoo Hotel

AI Application in Hospitality Industry: A Case of FlyZoo Hotel
 
Food and BeverageVIEW MORE

Case Study  Starbucks Hong Kong – Enhancing the Customer Experience Through Digital Innovation

Starbucks Hong Kong – Enhancing the Customer Experience Through Digital Innovation

Case Study  World’s First NFT Restaurant: A Case of FLyfish Club

World’s First NFT Restaurant: A Case of FLyfish Club

Case Study  Hotel Food & Beverage Membership: A Case of Mandarin Oriental Hong Kong

Hotel Food & Beverage Membership: A Case of Mandarin Oriental Hong Kong

Case Study  Livestreaming Sensation: A Case of Meituan Live

Livestreaming Sensation: A Case of Meituan Live

Case Study  Finding Shunde’s Food, Letting Food Culture Go Out of Shunde and Benefit the People |GreatCase100

Finding Shunde’s Food, Letting Food Culture Go Out of Shunde and Benefit the People |GreatCase100

Case Study  “Sauce-flavored Latte” – Joint promotion of Luckin Coffee and Kweichow Moutai |GreatCase100

“Sauce-flavored Latte” – Joint promotion of Luckin Coffee and Kweichow Moutai |GreatCase100
 
Event and ConventionVIEW MORE

Case Study  Crowne Plaza Hefei Annual Meeting Theme Show |GreatCase100

Crowne Plaza Hefei Annual Meeting Theme Show |GreatCase100

Case Study  Loong Air Hangar Trendy Music Festival Marketing Project |GreatCase100

Loong Air Hangar Trendy Music Festival Marketing Project |GreatCase100

Courseware  Cultural Heritage Tourism Event Planning and Management

Cultural Heritage Tourism Event Planning and Management
 
ManagementVIEW MORE

Others  CEO report : the psychology of the unknown : what great problem-solvers do when they get stuck

CEO report : the psychology of the unknown : what great problem-solvers do when they get stuck

Video  Business Strategy

Business Strategy

Video  Business Development

Business Development

Others  Professionalism and Proper Apparel

Professionalism and Proper Apparel

Video  Taking Messages in a Medical Office (Screencast)

Taking Messages in a Medical Office (Screencast)

Video  Health Care Should Be A Team Sport

Health Care Should Be A Team Sport
 
MarketingVIEW MORE

Case Study  AR Technology in Hospitality Industry: A Case of Holiday Inn London

AR Technology in Hospitality Industry: A Case of Holiday Inn London

Case Study  A "Special" Dinner - Park Hyatt Hangzhou| GreatCase100

A "Special" Dinner - Park Hyatt Hangzhou| GreatCase100

Case Study  "Buy Air Tickets, Go to Fliggy" - Fliggy Xiaoshan International Airport Flash Sale during the May Holiday | GreatCase100

"Buy Air Tickets, Go to Fliggy" - Fliggy Xiaoshan International Airport Flash Sale during the May Holiday | GreatCase100

Case Study  Creating Ultimate Experience - New Breakthrough in Hotel Performance | GreatCase100

Creating Ultimate Experience - New Breakthrough in Hotel Performance | GreatCase100

Case Study  AI Digital Salesman Live Streaming- Hotel X Concert Package Promotion | GreatCase100

AI Digital Salesman Live Streaming- Hotel X Concert Package Promotion | GreatCase100

Case Study  "Socializing with Strangers + Active Sharing" - Camping Product Promotion | GreatCase100

"Socializing with Strangers + Active Sharing" - Camping Product Promotion | GreatCase100